- Last checked
- Citations
- 371
- Reviewed by
- Superpractice team
Ask for the best AI for law firms and most answers are about research and drafting. This list covers the AI that brings clients in, from ads and AI search to answering inquiries, following up and showing which marketing signed each client. Superpractice ranks first at 98, then Clio Grow at 90 and Scorpion at 72.
The ranking
Superpracticeassessmenthow we judge
1. Superpractice
Weighted score 98 / 100
- AI agents alongside your team, weight 22%: 4 of 4
- AI voice agents, weight 14%: 4 of 4
- Conversion and intake, weight 14%: 4 of 4
- CRM, platform and integrations, weight 14%: 4 of 4
- Attribution, weight 14%: 4 of 4
- AI search visibility, weight 4%: 4 of 4
- Reporting, weight 8%: 4 of 4
- Pricing and terms, weight 10%: 3 of 4
Best for a firm that wants one growth system for its ads, CRM and AI agents alongside its team, with each signed client traced and its data open to the AI tool it chooses.Strength
One growth system for marketing, CRM and follow-up. AI agents work alongside your team to call, text and email toward your goal. Its voice agent checks with the attorney before connecting a caller, and the attorney can say no. Video ads star your AI avatar. Claude, ChatGPT or any MCP tool can use your skills and data.[54][22][1][2][16][17][55][56][57][58][28]superpractice.com · Nov 8, 2026superpractice.com/pricing · Nov 7, 2026superpractice.com/features/procedures · Nov 7, 2026docs.superpractice.com/voice-agent-setup · Nov 9, 2026docs.superpractice.com/skills · Nov 8, 2026docs.superpractice.com/mcp · Nov 8, 2026Limitation
Superpractice publishes this list, so weigh its first place with that in mind. Revenue forecasting is on the Scale plan only. Ads run in your own accounts, but its terms keep the creative and landing pages.[36][59][60][61]superpractice.com/pricing · Nov 7, 2026docs.superpractice.com/google-ads · Nov 8, 2026superpractice.com/terms · Nov 9, 2026Pricing
- Met: Clear pricing
- Met: What’s included
- Met: No long contract
2. Clio Grow (Clio)
Weighted score 90 / 100
- AI agents alongside your team, weight 22%: 4 of 4
- AI voice agents, weight 14%: 4 of 4
- Conversion and intake, weight 14%: 4 of 4
- CRM, platform and integrations, weight 14%: 4 of 4
- Attribution, weight 14%: 4 of 4
- AI search visibility, weight 4%: not disclosed
- Reporting, weight 8%: 4 of 4
- Pricing and terms, weight 10%: 0 of 4
On 96% of the weight. Hatched criteria were not disclosed.
Best for a firm that runs on Clio and wants intake AI priced per hired matter inside the CRM it already uses.Strength
The easiest fit if your firm runs on Clio. Grow AI works web chat, phone and email. It replies after hours, screens leads for fit and conflicts, and books the ones that qualify. Everything a new client shared then carries into the rest of Clio.[67][64][79]clio.com/customers-grow-aiclio.com/growNov 7, 2026Limitation
Clio doesn’t run your ads or SEO, beyond the Local Services Ads you run yourself in Clio Grow. Its MCP connection needs a Clio Work license. AI search work isn’t described, so its total rests on 96 of 100 points.[86][98][99][81][80]checked clio.com/grow · Nov 7, 2026help.clio.com/hc/en-us/articles/17588487065627 · Nov 8, 2026help.clio.com/hc/en-us/articles/57881711703451 · Nov 8, 2026Pricing
- Not met: Clear pricing
- Not met: What’s included
- Not met: No long contract
Quoted on request. Clio Grow comes with the Elite plan or as an add-on to Core and Signature. Grow AI costs $25 per hired matter. Your order sets the term, and cancelling mid-term makes the rest of it due.[87][88][69][94][96]clio.com/pricing · Nov 8, 2026clio.com/customers-grow-ai · Nov 7, 2026clio.com/tos · Nov 7, 20263. Scorpion
Weighted score 72 / 100
- AI agents alongside your team, weight 22%: 3 of 4
- AI voice agents, weight 14%: 3 of 4
- Conversion and intake, weight 14%: 4 of 4
- CRM, platform and integrations, weight 14%: 2 of 4
- Attribution, weight 14%: 4 of 4
- AI search visibility, weight 4%: 2 of 4
- Reporting, weight 8%: 4 of 4
- Pricing and terms, weight 10%: 0 of 4
Best for a firm that wants a big marketing company’s AI suite and a dedicated account team, from ads to intake to revenue reports, and can commit to a 12-month term.Strength
A strong pick if you want AI across your marketing and intake from one large company. Convert AI answers calls, collects case details and books meetings around the clock. A website AI rep answers visitors 24/7, Leads AI scores every lead, and reporting ties each channel to signed cases.[100][102][104][111]scorpion.co/law-firmsscorpion.co/law-firms/marketing-solutions/scorpion-connectNov 7, 2026Limitation
It publishes no prices and usually asks for a 12-month contract on its technology and SEO. Its pages don’t describe revenue forecasting, an AI assistant for your own work or MCP access.[105][120][122][123][124][125]checked scorpion.co/sitemap.xmlscorpion.co/faqscorpion.co/about-us/partnershipsNov 7, 2026Pricing
- Not met: Clear pricing
- Not met: What’s included
- Not met: No long contract
Not publicly disclosed[105][119][120][121]checked scorpion.co/sitemap.xmlscorpion.co/faqNov 7, 20264. Lawmatics
Weighted score 71 / 100
- AI agents alongside your team, weight 22%: 3 of 4
- AI voice agents, weight 14%: 2 of 4
- Conversion and intake, weight 14%: 4 of 4
- CRM, platform and integrations, weight 14%: 3 of 4
- Attribution, weight 14%: 4 of 4
- AI search visibility, weight 4%: not disclosed
- Reporting, weight 8%: 3 of 4
- Pricing and terms, weight 10%: 0 of 4
On 96% of the weight. Hatched criteria were not disclosed.
Best for a firm that keeps its own intake team and wants a legal CRM where AI add-ons qualify leads and chase them across text, email, voice and chat.Strength
A good fit if your own team works inquiries inside a legal CRM. Merlin Qualify scores every lead against your criteria and shows why. Merlin Engage works text, email, voice and chat under rules you set and hands off when a person is needed. Google Ads spend is logged against the value of matters that convert.[135][127][128][138]lawmatics.com/ai/merlin-qualifylawmatics.com/ai/merlin-engagelawmatics.com/integrations/google-adsNov 7, 2026Limitation
Its pages disagree on which Merlin Engage agents are live, and one labels phone, email and chat agents coming soon. Both Merlin tools are add-ons with no published price, and once you sign you owe fees for the full term.[157][132][129][133][152]lawmatics.com/ai/merlin-engage · Nov 9, 2026lawmatics.com/ai · Nov 9, 2026lawmatics.com/pricing · Nov 7, 2026lawmatics.com/terms-of-use · Nov 7, 2026Pricing
- Not met: Clear pricing
- Not met: What’s included
- Not met: No long contract
Not publicly disclosed[149][150][153]lawmatics.com/pricinglawmatics.com/terms-of-useNov 7, 20265. Lead Docket (by Filevine)
Weighted score 70 / 100
- AI agents alongside your team, weight 22%: 2 of 4
- AI voice agents, weight 14%: not disclosed
- Conversion and intake, weight 14%: 4 of 4
- CRM, platform and integrations, weight 14%: 3 of 4
- Attribution, weight 14%: 4 of 4
- AI search visibility, weight 4%: not disclosed
- Reporting, weight 8%: 4 of 4
- Pricing and terms, weight 10%: 0 of 4
On 82% of the weight. Hatched criteria were not disclosed.
Best for a personal injury or family law firm on Filevine that wants AI to assess and summarize every lead and to report revenue by marketing source.Strength
A good fit for a Filevine firm that wants AI to size up every lead. LeadsAI assesses each lead when it opens, summarizes the key facts and predicts the chance of case success. Signed cases flow into Filevine, and settlement amounts and fees feed an ROI figure.[159][188][189][170][172]leaddocket.comleaddocket.com/featuresleaddocket.com/integrationsNov 7, 2026Limitation
Its pages don’t describe AI agents that call leads or book meetings. Voice agents and AI search aren’t described either, so its total rests on 82 of 100 points.[161][162][176][174]checked leaddocket.comchecked leaddocket.com/featureschecked leaddocket.com/pricingchecked leaddocket.com/integrationschecked leaddocket.com/aboutchecked leaddocket.com/contact-uschecked leaddocket.com/reviewschecked leaddocket.com/subscription-agreementNov 7, 2026Pricing
- Not met: Clear pricing
- Not met: What’s included
- Not met: No long contract
Not publicly disclosed[181][182][185][186][187]leaddocket.com/pricing · Nov 7, 2026checked leaddocket.com/subscription-agreement · Nov 7, 20266. Intaker
Weighted score 66 / 100
- AI agents alongside your team, weight 22%: 3 of 4
- AI voice agents, weight 14%: not disclosed
- Conversion and intake, weight 14%: 4 of 4
- CRM, platform and integrations, weight 14%: 3 of 4
- Attribution, weight 14%: 2 of 4
- AI search visibility, weight 4%: not disclosed
- Reporting, weight 8%: 3 of 4
- Pricing and terms, weight 10%: 0 of 4
On 82% of the weight. Hatched criteria were not disclosed.
Best for a firm whose leads arrive by website chat, text or social messages and that wants AI agents qualifying them in seconds and ringing its team when one qualifies.Strength
A strong pick if your leads come by chat, text and social messages. Named AI agents cover LSA messages, texts and social DMs, and qualify leads within seconds. When the AI lacks an answer, it passes the conversation to your team. Its hub tracks each lead from first message to signed client.[218][191][192][193][199]intaker.com/homeintaker.com/home/personal-injury.htmlintaker.com/home/products/ai-texting-agent.htmlintaker.com/home/products/communications-hub.htmlNov 7, 2026Limitation
Pricing
- Not met: Clear pricing
- Not met: What’s included
- Not met: No long contract
Not publicly disclosed[208][210][219][216][215]checked intaker.com/homeblog.intaker.com/blog/live-chat-for-law-firms-free-vs-paidintaker.com/home/terms.htmlNov 7, 20267. SMB Team
Weighted score 65 / 100
- AI agents alongside your team, weight 22%: 2 of 4
- AI voice agents, weight 14%: not disclosed
- Conversion and intake, weight 14%: 3 of 4
- CRM, platform and integrations, weight 14%: 3 of 4
- Attribution, weight 14%: 4 of 4
- AI search visibility, weight 4%: 2 of 4
- Reporting, weight 8%: 4 of 4
- Pricing and terms, weight 10%: 0 of 4
On 86% of the weight. Hatched criteria were not disclosed.
Best for a firm that wants a done-for-you growth partner with managed ads, human intake staffing and coaching, plus an AI workspace of 60+ agents priced per seat.Strength
A fit if you want staff, coaching and AI tools from one growth partner. Its AI workspace has 60+ agents that work inside Clio, MyCase, Filevine and Lawmatics. Some score leads and run follow-up sequences. Its reporting shows cost per lead and cost per signed case.[225][226][220][227][221][230]smbteam.com/intake-ossmbteam.com/aios/law-firm-ai-workforce-prosmbteam.com/aios/law-firm-ai-workforce-pro/insidesmbteam.com/law-firm-marketingNov 7, 2026Limitation
The AI workspace is a general business tool with a law firm focus, and intake help comes from human assistants. Its pages don’t describe AI voice agents or revenue forecasting. Marketing prices aren’t published, and the one-year agreement can’t be ended early.[222][225][224][239][235][237][238]smbteam.com/ai-workforce-pro-help-faq · Nov 9, 2026smbteam.com/intake-os · Nov 7, 2026checked smbteam.com · Nov 7, 2026smbteam.com/terms-and-conditions · Nov 7, 2026Pricing
- Not met: Clear pricing
- Not met: What’s included
- Not met: No long contract
The AI workspace costs $350 a user a month for up to four users, month to month. Its marketing, intake and coaching services aren’t priced, and come under a one-year agreement.[236][235][237]smbteam.com/aios/law-firm-ai-workforce-pro/pricingchecked smbteam.comsmbteam.com/terms-and-conditionsNov 7, 20268. Grow Law
Weighted score 56 / 100
- AI agents alongside your team, weight 22%: 1 of 4
- AI voice agents, weight 14%: not disclosed
- Conversion and intake, weight 14%: 2 of 4
- CRM, platform and integrations, weight 14%: 2 of 4
- Attribution, weight 14%: 4 of 4
- AI search visibility, weight 4%: 4 of 4
- Reporting, weight 8%: 4 of 4
- Pricing and terms, weight 10%: 1 of 4
On 86% of the weight. Hatched criteria were not disclosed.
Best for a firm that wants a legal-only agency to run SEO, PPC and AI search optimization with listed starting prices, and keeps intake in house.Strength
A good fit if you want an agency for search and ads and will handle intake yourself. Its AI scores every inquiry and filters out poor fits before they reach your team. It tracks AI search answers monthly and checks signed cases in your CRM against spend.[240][252][250]growlaw.co/law-firm-ppcgrowlaw.co/generative-engine-optimizationgrowlaw.coNov 7, 2026Limitation
Its pages don’t describe AI agents that contact leads, AI voice agents or a CRM of its own. Its portal is a reporting view on top of your CRM, and answering calls and follow-up aren’t described as its services.[242][247][244]checked growlaw.cochecked growlaw.co/company-factsNov 7, 2026Pricing
- Not met: Clear pricing
- Not met: What’s included
- Met: No long contract
Starting prices only. Ad management starts at $1,450 a month for up to $10,000 in spend, and SEO starts at $2,500. There’s no setup fee and you can cancel anytime. Ad spend goes on your own Google Ads account.[263][272][273][267][268]growlaw.co/pricing-seo · Nov 8, 2026growlaw.co/pricing-ppc · Nov 7, 2026growlaw.co · Nov 7, 2026growlaw.co/law-firm-ppc · Nov 7, 20269. FirmPilot
Weighted score 49 / 100
- AI agents alongside your team, weight 22%: not disclosed
- AI voice agents, weight 14%: not disclosed
- Conversion and intake, weight 14%: 1 of 4
- CRM, platform and integrations, weight 14%: 2 of 4
- Attribution, weight 14%: 3 of 4
- AI search visibility, weight 4%: 2 of 4
- Reporting, weight 8%: 3 of 4
- Pricing and terms, weight 10%: 1 of 4
On 64% of the weight. Hatched criteria were not disclosed.
Best for a firm that wants AI to write its content, work its SEO and AI search presence and run its Google Ads, and handles intake itself.Strength
A fit if you want AI to run your content, search and Google Ads. Its AI agents tune ad bids, targeting and creative, and prepare content to be cited by ChatGPT and Google AI Overviews. Once your CRM is connected, a new client can be traced to the search that started it.[298][285][284]firmpilot.com/services/ppcfirmpilot.com/services/seofirmpilot.com/practice-area/solo-law-firmsNov 7, 2026Limitation
Its pages don’t describe AI that works inquiries, answers calls or books meetings, or a CRM of its own. Those gaps leave its total resting on 64 of 100 points. Its pages also don’t say who owns the ad accounts or content when you leave.[274][275][278][281][299]checked firmpilot.com/sitemap_index.xmlNov 7, 2026Pricing
- Met: Clear pricing
- Not met: What’s included
- Not met: No long contract
Published. Plans run $4,250 to $9,250 a month at a flat fee with no markup on ad spend. You sign for 6 months, or 12 months for added savings.[289][292][296]firmpilot.com/pricingfirmpilot.com/servicesfirmpilot.com/services/seoNov 7, 202610. Smith.ai
Weighted score 47 / 100
- AI agents alongside your team, weight 22%: 1 of 4
- AI voice agents, weight 14%: 3 of 4
- Conversion and intake, weight 14%: 3 of 4
- CRM, platform and integrations, weight 14%: 2 of 4
- Attribution, weight 14%: 1 of 4
- AI search visibility, weight 4%: not disclosed
- Reporting, weight 8%: 3 of 4
- Pricing and terms, weight 10%: 1 of 4
On 96% of the weight. Hatched criteria were not disclosed.
Best for a firm that wants its phones answered 24/7 by AI, people or a mix it chooses, and keeps its CRM and marketing elsewhere.Strength
The most flexible pick if you want people, AI or both on your phones. The AI Receptionist answers, qualifies and books callers 24/7 and tells them it’s AI. You can test it on up to 50 simulated calls a month before going live.[309][338][300][339][306]smith.ai/receptionistssmith.ai/hybrid-ai-human-receptionistssmith.ai/ai-receptionistNov 7, 2026Limitation
Its AI works the phone, while website chat and outreach campaigns are run by people. It isn’t a CRM, and its pages don’t describe tracing a signed client back to the ad behind the call.[303][304][316][313]smith.ai/chatsmith.ai/outreach-campaignschecked smith.aiNov 7, 2026Pricing
- Not met: Clear pricing
- Not met: What’s included
- Met: No long contract
Receptionist plans are $300 a month for 30 calls, $810 for 90 and $2,100 for 300. The AI Receptionist has a free tier, and the people-and-AI mix is priced only from about $2.50 a call. Its blog quotes different prices.[324][305][325][321][340][341]smith.ai/pricing/receptionists · Nov 7, 2026smith.ai/ai-receptionist · Nov 7, 2026smith.ai/pricing/ai-receptionist · Nov 9, 2026smith.ai/pricing/hybrid-ai-human-receptionists · Nov 8, 2026smith.ai/blog/5-reasons-to-invest-in-an-answering-service-for-your-law-firm · Nov 9, 2026smith.ai/blog/lex-reception-alternative-law-firms · Nov 9, 202611. LawLytics
Weighted score 36 / 100
- AI agents alongside your team, weight 22%: not disclosed
- AI voice agents, weight 14%: not disclosed
- Conversion and intake, weight 14%: 1 of 4
- CRM, platform and integrations, weight 14%: not disclosed
- Attribution, weight 14%: 1 of 4
- AI search visibility, weight 4%: 2 of 4
- Reporting, weight 8%: 2 of 4
- Pricing and terms, weight 10%: 2 of 4
On 50% of the weight. Hatched criteria were not disclosed.
Best for a solo or small firm that wants an AI website platform to write and maintain its site from $99 a month, with leads logged from its forms.Strength
A simple start if you mainly need a website. Its AI plans and writes your pages, shows every change as a redline before it goes live and structures pages so AI assistants can quote them. Leads and reviews appear in your dashboard as they happen.[368][369][349][350]lawlytics.com/contentlawlytics.com/productlawlytics.com/why-lawlyticsNov 7, 2026Limitation
It is a website platform, not a marketing agency. Its pages don’t describe AI follow-up, voice agents or a CRM. Nor do they describe booking or tracing a signed client to its source, so its total rests on 50 of 100 points.[370][342][343][346][345][348]lawlytics.com/agreementchecked lawlytics.comNov 7, 2026
AI that brings clients in, alongside your team.
Superpractice runs your client acquisition with AI agents that work alongside your team. Every signed client is traced back to its source.
Superpractice publishes this list and ranks in it.
How this list was scored
Client acquisition systems for law firms. For a law firm that wants AI to bring in and work clients, from marketing to intake, follow-up and tracing each signed client to its source. Best means the company whose pages describe the fullest AI for turning marketing into signed clients you can trace to a source. Agents that work inquiries count most. Published prices and terms count too, but a low price adds no points. Evidence date November 7, 2026.
Criteria and weights
AI agents alongside your teamWeight 22%Do AI agents work inquiries alongside the firm’s team, and within what rules?
- 0States it does not offer this.
- 1Offered only as a narrow add-on or for one channel.
- 2Offered, described in general terms.
- 3Offered, with stated scope, cadence or method.
- 4Offered, with stated scope and measurement tied to signed clients or revenue.
AI voice agentsWeight 14%Are AI voice agents offered, and how are they priced?
- 0States it does not offer this.
- 1Offered only as a narrow add-on or for one channel.
- 2Offered, described in general terms.
- 3Offered, with stated scope, cadence or method.
- 4Offered, with stated scope and measurement tied to signed clients or revenue.
Conversion and intakeWeight 14%What happens after an inquiry arrives, and who handles it?
- 0States it does not offer this.
- 1Offered only as a narrow add-on or for one channel.
- 2Offered, described in general terms.
- 3Offered, with stated scope, cadence or method.
- 4Offered, with stated scope and measurement tied to signed clients or revenue.
CRM, platform and integrationsWeight 14%Is there software the firm works in, and what does it connect to?
- 3A stated CRM with named integrations.
- 4Adds an MCP server, the open standard AI assistants use to connect to other software. The firm can link AI tools it already uses, such as Claude or ChatGPT.
Tracking signed clients counts under attribution instead.
AttributionWeight 14%Can the firm trace a signed client back to the source that produced it?
- 0States it does not offer this.
- 1Offered only as a narrow add-on or for one channel.
- 2Offered, described in general terms.
- 3Offered, with stated scope, cadence or method.
- 4Offered, with stated scope and measurement tied to signed clients or revenue.
AI search visibilityWeight 4%Does it work on being found and cited in AI answers, and how is that measured?
- 0States it does not offer this.
- 1Offered only as a narrow add-on or for one channel.
- 2Offered, described in general terms.
- 3Offered, with stated scope, cadence or method.
- 4Offered, with stated scope and measurement tied to signed clients or revenue.
ReportingWeight 8%What does the firm see, and how often?
- 0States it does not offer this.
- 1Offered only as a narrow add-on or for one channel.
- 2Offered, described in general terms.
- 3Offered, with stated scope, cadence or method.
- 4Offered, with stated scope and measurement tied to signed clients or revenue.
Pricing and termsTop score 3Weight 10%Are full prices published, is every extra charge stated, and can the firm leave without a long contract?
- 0No part is met. Not publishing prices or terms scores 0.
- 1One of the three parts is met.
- 2Two of the three parts are met.
- 3All three parts are met.
- Clear pricing. A published price for every standard plan.
- What’s included. Setup fees, add-ons, overage and seat charges are stated, so a firm can work out its monthly cost.
- No long contract. Month to month or cancel anytime, with no exit fee and no payment for the rest of a term.
Video production prices count only on the video list. A low price adds no points.
Not on this list
- AI for legal research, drafting, document review or practice management is not on this list. This list covers AI that brings in clients, not AI that does legal work.
- The list covers the companies reviewed by the evidence date. No company was left off for scoring low.
- Live receptionists, virtual assistants and coaching are described where a company sells them, but only AI is scored.
- Where a company doesn’t describe a capability, that criterion is left out of its total rather than scored zero. The share of weight each total rests on is shown beside it.
The best pick for each situation
Superpractice
Best for ads, CRM and AI agents from one company, month to month.
One company runs your ads and CRM, while AI agents call, text and email alongside your team toward a signed engagement. Claude, ChatGPT or another AI tool you connect can act in the CRM. Plans are month to month.[22][1][2][28][29][62]superpractice.com/pricing · Nov 7, 2026superpractice.com/features/procedures · Nov 7, 2026docs.superpractice.com/mcp · Nov 8, 2026Clio Grow (Clio)
Best if your firm already runs on Clio.
You get intake AI without adding a second system. Grow AI replies, screens and books by web chat, phone and email. It costs $25 per hired matter, and a new client’s details carry into Clio.[64][67][69][79]clio.com/growclio.com/customers-grow-aiNov 7, 2026Scorpion
Best if you want an account team and an AI suite from one marketing company.
You get a dedicated account team and AI that answers calls and website chats around the clock. Reporting ties each channel to signed cases. Expect unpublished prices and a typical 12-month term.[371][100][102][111][105][120]scorpion.co/law-firmsscorpion.co/law-firms/marketing-solutions/scorpion-connectchecked scorpion.co/sitemap.xmlscorpion.co/faqNov 7, 2026Lawmatics
Best if you keep your intake team and want AI inside a legal CRM.
The core CRM runs without the AI add-ons. Merlin Qualify scores every lead against your criteria. Merlin Engage works text, email, voice and chat under your rules and hands off when judgment is needed.[139][135][127][128]lawmatics.com/ai/merlin-engagelawmatics.com/ai/merlin-qualifyNov 7, 2026Smith.ai
Best if you want people and AI answering the phone, priced per call.
A real person, AI or a mix you choose can answer your phone. Receptionist calls are answered by people guided by AI, and live help can be added per call on AI plans.[309][338][300][307]smith.ai/receptionistssmith.ai/hybrid-ai-human-receptionistssmith.ai/ai-receptionistNov 7, 2026
How to choose
- Decide which jobs you’re buying. Marketing that brings inquiries, AI that works them and a system to see them in can come separately or from one company.
- Read the weights before the names. AI agents that work inquiries carry 22 points. If you already have one piece, weigh the others more.
- Check which of a company’s AI is live today, which channels it covers and where it hands off to your team.
- Ask how a signed client is traced to its source, and whether that depends on your team entering case values.
- Compare terms as well as prices. A 6- or 12-month agreement changes what a year costs and how easily you leave.
- Confirm in writing which data, ad accounts and recordings leave with you, and in what format.
Who should not choose Superpractice
- You want AI for legal research, drafting or document review. None of that is on this list.
- You run practice management and intake in one vendor’s suite and want the AI built into it.
- You want people answering most of your calls, or a mix you set call by call.
- You have an agency you trust and want only an intake tool for your team.
- You want a company that can also staff your intake or coach your team. Superpractice doesn’t provide staff or coaching.
What should you ask any provider?
Which AI features are live today, and which are coming soon?
Pages change faster than contracts. Ask for the live list in writing, with dates, before you sign.
Which channels does the AI cover, and where does it hand off?
Phone, text and email are separate answers, and so are chat and social messages. Ask what happens when someone wants a person or needs legal advice.
Can we see a signed client traced back to its source?
Ask for a sample report from a firm like yours. Ask too whether the trace depends on your team entering case values.
What will the AI cost at our volume?
This list includes pricing per call, per seat, per hired matter and flat monthly fees. Model one month at your inquiry volume for each.
What is the term, and what leaves with us?
Terms here run from month to month to one-year agreements that renew. Confirm the notice period and which data, recordings and accounts you keep.
Can we use the AI tools we already have?
Ask whether Claude, ChatGPT or other AI tools can read your data and act in the system, and whether your written procedures work outside the vendor’s app.
Who is responsible for what the AI tells a prospective client?
Ask what the AI is told never to say and how it avoids giving legal advice. Ask what record is kept of each conversation.
How we made this page
- The weights were set before any company was scored. Pricing and terms was added after the first ranking, and every company was scored again.
- AI agents that work inquiries carry 22 points because the list is about them.
- Superpractice publishes this list and ranks first, 98 to Clio Grow’s 90. The gap comes from pricing and terms. Superpractice also set the weights and the reading that gives an MCP server the top CRM score.
- We didn’t test any service, and Superpractice has no customer, partner or affiliate tie to any company here.
- Superpractice publishes its own prices and scores 3 of 3 on pricing and terms, so it gains from this criterion. Clio Grow scores 0 there.
- Information is as of November 7, 2026. Where a company doesn’t describe a capability, it is left out of its total, so totals rest on different shares of the weight. FirmPilot rests on 64 points and LawLytics on 50.
- Pricing and terms is 10% of the score. It checks for full published prices, every extra charge stated and month-to-month terms with no exit fee. Not publishing scores 0, and a low price adds no points.
- Every source is a public page anyone can open. Where a company’s pages disagree, its entry gives both versions. Corrections go to hello@superpractice.com.
- Results a company reports about itself and third-party reviews are not shown. Services and prices change, so confirm the details with each company.
- We work to keep this information accurate and current, but we can’t guarantee it. Companies change their services, prices and terms, so confirm the details with each company before you decide.
- Company names and trademarks belong to their owners. Naming a company here doesn’t mean it endorses Superpractice or is affiliated with it.
- First draft for review.
- Re-checked Clio’s, Lead Docket’s and Superpractice’s pages. Clio Grow attribution 2 to 4, Lead Docket reporting 3 to 4 for scheduled reports, Superpractice voice agents 3 to 4 for signed-client analytics. Superpractice ranks first by exact total, 0.2 ahead of Clio Grow.
- Scores now match our other ranked lists wherever the same sources apply. Signed clients and return on spend now count under attribution, not CRM depth. Clio Grow, Intaker, Lawmatics, Lead Docket and Superpractice fall from 4 to 3 on CRM depth, and Scorpion from 3 to 2. A 3 on AI search visibility now needs a stated tracking method, so FirmPilot, Scorpion and SMB Team fall from 3 to 2. FirmPilot attribution and reporting falls from 4 to 3. FirmPilot conversion and intake and LawLytics attribution, once not disclosed, now score 1. Intaker, SMB Team and Grow Law move up one place each, and FirmPilot moves from sixth to ninth. Superpractice stays first at 93.
- Credited Superpractice skills and access from other AI tools over MCP. Scores unchanged. Added Superpractice’s one-system design.
- Added MCP to CRM, platform and integrations. Superpractice and Clio Grow 3 to 4, both now 100. A new tie rule ranks the company scored on more of the weight first, so Superpractice is first and Clio Grow second.
- Added Pricing and terms at 10% and rescored the list. Superpractice stays first at 95 and Clio Grow second at 90. Lawmatics moves up to fourth and Lead Docket down to fifth.
- Superpractice’s voice agent entry now cites its warm transfer. The agent checks with the attorney before connecting a caller, and the attorney can say no. Scores unchanged.
- Re-read Grow Law’s AI search pages. AI search visibility rises from 3 to 4, because its pages tie AI referrals to signed cases where tracking allows. Grow Law stays eighth at 56, and no other rank changed.
- Superpractice now includes lead and contact import on every Managed Ads plan, so its pricing and terms score rose from 2 to 3. Its total rises from 95 to 98, and no rank changed.
Spot an error? with the page, the sentence and a source, or email our corrections inbox. Named companies are welcome to use the same route. Each correction is logged on the page.
Cite this list
Superpractice team. Best AI for law firms (2026). Last checked November 7, 2026. https://superpractice.com/best/best-ai-for-law-firms
Built only from each company’s own public pages, with every source linked.
Sources
- [1]
Superpractice’s AI agents work alongside the firm’s team, calling, texting and emailing toward the goals the firm sets.
“They call, text, email, and follow up toward your goals”
superpractice.com/features/procedures · checked November 7, 2026
- [2]
The firm chooses each goal, from a booked meeting to a signed engagement.
“Choose what you want to happen, from a booked meeting to a signed engagement.”
superpractice.com/features/procedures · checked November 7, 2026
- [3]
When someone asks for the team or needs legal judgment, agents hand the conversation to the firm’s team with context.
“When someone asks for your team or needs legal judgment, hand off the conversation with context.”
superpractice.com/features/procedures · checked November 7, 2026
- [4]
The firm delegates routine actions and can require approval for others.
“Delegate routine actions and require approval for others.”
superpractice.com/features/procedures · checked November 7, 2026
- [5]
AI agents work alongside the firm’s team to answer every lead within a minute and follow up by text and email until the lead books or says no.
“AI agents work alongside your team to answer every lead within a minute and follow up by text and email until they book or say no”
superpractice.com/pricing · checked November 7, 2026
- [6]
Every Managed Ads plan includes first-touch and last-touch attribution and cost-per-signed-client tracking.
“| First-touch & last-touch attribution | Yes | Yes | Yes |”
superpractice.com/pricing · checked November 7, 2026
- [7]
Superpractice’s voice agents are built on the latest voice models, with natural pacing and real interruption handling.
“Built on the latest voice models with natural pacing and real interruption handling. Most callers never realize they were not talking to a person.”
superpractice.com/features/ai-voice-agents · checked November 7, 2026
- [8]
Voice agents pick up 24/7 and call new leads in seconds.
“Agents pick up 24/7 and call new leads in seconds.”
superpractice.com/features/ai-voice-agents · checked November 7, 2026
- [9]
The Starter AI Voice Agents plan is $250 a month with 100 minutes included, and extra minutes cost $2.00 each.
“| Starter | $250/mo | 100 minutes | $2.00/min |”
superpractice.com/pricing · checked November 9, 2026
- [10]
The AI Voice Agents Starter plan is $250 a month for 100 included minutes, with $2.00 a minute overage.
“| Starter | $250/mo | 100 minutes | $2.00/min |”
superpractice.com/pricing · checked November 7, 2026
- [11]
Voice agents read live availability from Google and Microsoft calendars, offer real slots and confirm before the call ends.
“Agents read live availability from Google and Microsoft calendars, offer real slots, and confirm before the goodbye.”
superpractice.com/features/ai-voice-agents · checked November 7, 2026
- [12]
Voice agents ask the firm’s qualifying questions, with deal-breakers that end unqualified calls politely.
“Your qualifying questions, asked your way, with deal-breakers that politely end unqualified calls.”
superpractice.com/features/ai-voice-agents · checked November 7, 2026
- [13]
Hot callers are transferred live to the attorney’s cell with context.
“Hot callers transfer live to your cell with context; everyone else gets handled, not dropped.”
superpractice.com/features/ai-voice-agents · checked November 7, 2026
- [14]
Voice agent analytics tie calls to attributed revenue and matters when attribution data is available.
“total attributed revenue and matters”
docs.superpractice.com/voice-agent-analytics · checked November 8, 2026
- [15]
Voice agent analytics show contact-to-retained and meeting-to-retained rates.
“contact-to-retained and meeting-to-retained rates”
docs.superpractice.com/voice-agent-analytics · checked November 8, 2026
- [16]
Superpractice’s voice agent calls the team member first and tells them privately who is calling and why. Only a clear yes connects the caller.
“The agent then calls the person's number, tells them privately who is calling and why, and asks whether they can take the call. Only a clear yes connects the caller.”
docs.superpractice.com/voice-agent-setup · checked November 9, 2026
- [17]
A team member can turn a transfer down by voice. A reply such as being in a deposition counts as a no, and the caller goes back to the agent for the next step.
“If they decline or do not pick up, the caller comes back to the agent and the next step runs.”
docs.superpractice.com/voice-agent-setup · checked November 9, 2026
- [18]
Every Managed Ads plan includes Superpractice scheduling with branded booking pages.
“| Superpractice® Scheduling | Yes | Yes | Yes |”
superpractice.com/pricing · checked November 7, 2026
- [19]
Booking has branded pages, live calendar sync, and agents that know about every meeting the moment it books.
“Branded pages, live calendar sync, and agents that know about every meeting the second it books.”
superpractice.com/features/booking · checked November 7, 2026
- [20]
Texts, emails and calls sit in one shared queue, scored, drafted and visible to the whole team.
“Texts, emails, and calls in one shared queue, scored, drafted, and visible to your whole team.”
superpractice.com/features/inbox · checked November 7, 2026
- [21]
AI Voice Agents are sold separately from the Managed Ads plan fee.
“AI Voice Agents are sold separately.”
superpractice.com/pricing · checked November 7, 2026
- [22]
Every Managed Ads plan includes Superpractice’s CRM and client acquisition platform.
“Superpractice AI-native CRM + client-acquisition platform”
superpractice.com/pricing · checked November 7, 2026
- [23]
Every Managed Ads plan includes CRM integrations, Zapier integrations and inbound and outbound webhooks.
“| CRM integrations | Yes | Yes | Yes |”
superpractice.com/pricing · checked November 7, 2026
- [24]
Every Managed Ads plan includes MCP access.
“| MCP access | Yes | Yes | Yes |”
superpractice.com/pricing · checked November 7, 2026
- [25]
Leads are graded A to F and scored for momentum.
“Leads graded A to F and scored for momentum, so hot clients never wait behind tire kickers.”
superpractice.com/features/lead-scoring · checked November 7, 2026
- [26]
Superpractice sends client information to Clio directly and uses webhooks for tools like PracticePanther, MyCase and Filevine.
“Send client information to Clio directly, or use webhooks for tools like PracticePanther, MyCase, and Filevine.”
superpractice.com · checked November 7, 2026
- [27]
Rainmaker reconciles every channel, campaign and dollar against signed clients into one return number.
“Every channel, campaign, and dollar reconciled against signed clients, one honest return number.”
superpractice.com/features/rainmaker · checked November 7, 2026
- [28]
Superpractice’s MCP server connects Claude, ChatGPT, Claude Code, Codex, Cursor and other MCP clients to the firm’s data, scoped to the firm.
“CLI tools (Claude Code, Codex) authenticate with an API key instead.”
docs.superpractice.com/mcp · checked November 8, 2026
- [29]
Through MCP, a connected AI tool can also create tasks, update contacts and matters, book meetings and draft emails and texts, with the permissions the firm chooses.
“Create and complete tasks · update contacts and matters · book and move meetings · draft emails and texts · edit content in your SEO schedule.”
docs.superpractice.com/mcp · checked November 8, 2026
- [30]
Managed Ads plans include attribution from ad click to signed client.
“full attribution from ad click to signed client”
superpractice.com/pricing · checked November 7, 2026
- [31]
Every signed client is traced back to the original source.
“Every signed client, traced back to the original source”
superpractice.com/features/attribution · checked November 7, 2026
- [32]
Attribution recognizes 48 channels, including AI search referrals.
“48 channels recognized, including AI search referrals.”
superpractice.com/features/attribution · checked November 7, 2026
- [33]
SEO + AI Search plans track ChatGPT, Gemini and AI Overview answers and fix the firm’s pages for them, a separate plan from Managed Ads.
“ChatGPT, Gemini, and AI Overview tracking with fixes to your pages”
superpractice.com/pricing · checked November 7, 2026
- [34]
Attribution counts leads, clients and revenue from ChatGPT, Perplexity, Gemini and Claude by practice area.
“Leads, clients, and revenue from ChatGPT, Perplexity, Gemini, and Claude, broken out by practice area.”
superpractice.com/features/attribution · checked November 7, 2026
- [35]
Plans include real-time dashboards, with AI performance reports monthly on Launch and Momentum and weekly on Scale.
“| AI performance reports | Monthly | Monthly | Weekly |”
superpractice.com/pricing · checked November 7, 2026
- [36]
Revenue forecasting is included in the Scale plan.
“| Revenue forecasting | — | — | Yes |”
superpractice.com/pricing · checked November 7, 2026
- [37]
Sales Intelligence forecasts from velocity, close rates and pipeline history, with the moves that beat goal.
“Forecasts from your velocity, close rates, and pipeline history, and the moves that beat goal.”
superpractice.com/features/sales-intelligence · checked November 7, 2026
- [38]
Every meeting is scored against the firm’s own playbook, and patterns become coaching for the team.
“Every meeting scored against your own playbook, and every pattern turned into coaching for your team.”
superpractice.com/features/meeting-intelligence · checked November 7, 2026
- [39]
Managed Ads plans are $997, $2,500 and $4,000 a month; Scale adds 10% of ad spend over $10,000; ad spend is paid to the platforms separately.
“Scale is $4,000/month plus 10% of ad spend over $10k.”
superpractice.com/pricing · checked November 7, 2026
- [40]
Managed Ads plans are sized by managed ad spend, up to $3,000 a month on Launch, $3,000 to $10,000 on Momentum and $10,000 and above on Scale.
“| Managed ad spend | Up to $3,000/mo | $3,000–$10,000/mo | $10,000+/mo |”
superpractice.com/pricing · checked November 7, 2026
- [41]
Website plans are Presence at $500, Authority at $1,000 and Market Leader at $1,500 a month.
“Presence — $500/mo ... Authority — $1,000/mo (Most popular) ... Market Leader — $1,500/mo”
superpractice.com/pricing · checked November 7, 2026
- [42]
SEO + AI Search plans are $1,750 (Foundation), $3,500 (Authority) and $5,000 (Market Leader) a month.
“Authority — $3,500/mo ... Market Leader — $5,000/mo”
superpractice.com/pricing · checked November 7, 2026
- [43]
The Pro voice plan is $500 a month for 350 minutes ($1.50 a minute overage) and Scale is $1,000 a month for 750 minutes ($1.25 a minute).
“| Pro | $500/mo | 350 minutes | $1.50/min | ... | Scale | $1000/mo | 750 minutes | $1.25/min |”
superpractice.com/pricing · checked November 7, 2026
- [44]
The Platform on its own has no platform fee or monthly minimum; the firm pays for the work the AI does.
“There is no platform fee or monthly minimum; you pay for the work the AI does, nothing else.”
superpractice.com/pricing · checked November 7, 2026
- [45]
AI Avatars video credits on the Platform are 10 cents each, capped at $100 a month unless the firm sets its own limit.
“| AI Avatars video credits | 10¢ each, up to $100 a month unless you set your own limit |”
superpractice.com/pricing · checked November 7, 2026
- [46]
Lead and contact import is included on all three Managed Ads plans.
“| Lead and contact import | Yes | Yes | Yes |”
superpractice.com/pricing · checked November 9, 2026
- [47]
Superpractice imports a firm’s existing leads and contacts at no extra cost.
“We also import your existing leads and contacts at no extra cost.”
superpractice.com/pricing · checked November 9, 2026
- [48]
The website build is included in the monthly plan with no separate upfront build fee.
“Included. We design, build, optimize, and publish your site as part of the monthly plan with no separate upfront build fee.”
superpractice.com/pricing · checked November 7, 2026
- [49]
AI credits past a plan’s included amount cost 10¢ each for the first 10,000 a month and 5¢ each after that.
“| AI credits, first 10,000 each month | 10¢ each |”
superpractice.com/pricing · checked November 7, 2026
- [50]
Superpractice does not charge per seat; seats are unlimited for every partner, attorney and staff member.
“No. Seats are unlimited: add every partner, attorney, and staff member.”
superpractice.com/pricing · checked November 7, 2026
- [51]
Superpractice says there is no annual contract, exit fee or minimum term, and a firm can cancel anytime.
“There is no annual contract, exit fee, or minimum term. You can cancel anytime”
superpractice.com/pricing · checked November 9, 2026
- [52]
Under the Terms, marketing plans renew month to month until the firm cancels.
“renews automatically on a month-to-month basis unless terminated”
superpractice.com/terms · checked November 9, 2026
- [53]
Under the Terms, no minimum term or early termination fee applies unless a signed order form states one. A cancellation takes effect at the end of the billing cycle.
“no minimum term or early termination fee applies, and your cancellation takes effect at the end of the billing cycle in which Superpractice receives your notice”
superpractice.com/terms · checked November 9, 2026
- [54]
Superpractice describes itself as one client acquisition operating system, run by AI and experts.
“One client acquisition operating system, run by AI and experts.”
superpractice.com · checked November 8, 2026
- [55]
Superpractice makes commercials and video ads for the firm starring the attorney’s AI avatar, with no shoot.
“Commercials and video ads for your firm, starring your AI avatar that looks like you and speaks like you. No shoot.”
superpractice.com · checked November 7, 2026
- [56]
A Superpractice skill is a written procedure in the firm’s own words that its AI assistants follow.
“A skill is a written procedure your firm's assistants follow: when to use it, the steps in order, and what never to do, in your firm's own words.”
docs.superpractice.com/skills · checked November 8, 2026
- [57]
A skill can be used by the assistant, the executive assistant, voice agents, procedures and connected AI tools, as the firm chooses.
“Once a skill is published, it is used wherever you choose”
docs.superpractice.com/skills · checked November 8, 2026
- [58]
A firm’s published skills can be listed and read by the AI tools it connects to Superpractice, where they appear as ready-made prompts.
“can be listed and read, and show up as ready-made prompts”
docs.superpractice.com/skills · checked November 8, 2026
- [59]
Superpractice works in the firm’s own Google Ads accounts. Its AI’s changes reach only those connected accounts.
“Changes only ever reach your firm's own connected Google Ads accounts.”
docs.superpractice.com/google-ads · checked November 8, 2026
- [60]
Superpractice’s Terms say the work it creates, including landing pages, ads, ad creatives, marketing copy and images, remains Superpractice’s property. Websites built under a Website plan and SEO articles are the exceptions. The firm’s own data is excluded.
“remain the sole property of Superpractice, except that ownership of Website Deliverables (as defined in Appendix B) passes to you on the Ownership Date”
superpractice.com/terms · checked November 9, 2026
- [61]
Landing pages, ad creative, ad copy, images and tracking numbers made under Managed Ads plans stay Superpractice’s property in every case.
“Landing pages, ad creative, ad copy, images, and tracking numbers created under Managed Ads plans remain Superpractice's property in all cases.”
superpractice.com/terms · checked November 9, 2026
- [62]
Superpractice plans are month-to-month, with no annual contract, exit fee or minimum term.
“There is no annual contract, exit fee, or minimum term.”
superpractice.com/pricing · checked November 7, 2026
- [63]
Ad spend is separate and paid directly to the ad platforms.
“Ad spend is separate and paid directly to the ad platforms”
superpractice.com/pricing · checked November 7, 2026
- [64]
Grow AI responds after hours, screens leads for fit and conflicts, books qualified prospects into an appointment and nurtures past clients.
“AI client acquisition responds after hours, screens leads for fit and conflicts, books qualified prospects into an appointment, and nurtures them long after the case is closed.”
clio.com/grow · checked November 7, 2026
- [65]
Grow AI sends intake forms and follows up on unsigned agreements.
“Keep stalled leads moving. Grow AI sends intake forms and follows up on unsigned agreements.”
clio.com/grow · checked November 7, 2026
- [66]
Clio states its legal AI can begin intake conversations, collect information, organize the lead, prepare an assessment and move approved next steps forward using the firm's process.
“can begin intake conversations, collect the initial information, organize the lead, prepare an assessment, and move approved next steps forward”
clio.com/grow · checked November 7, 2026
- [67]
Grow AI captures lead information through AI-powered web chat, phone or email, and the lead flows into the Clio Grow lead inbox.
“Lead information is captured via AI-powered web chat, phone, or email upfront. The information flows into your Clio Grow lead inbox.”
clio.com/customers-grow-ai · checked November 7, 2026
- [68]
Clio Grow is software the firm's team works in. Clio states the team reviews consequential work and decides whether to consult, decline, refer or represent.
“Your team reviews consequential work and decides whether the firm will consult, decline, refer, or represent a prospective client.”
clio.com/grow · checked November 7, 2026
- [69]
Grow AI is priced per hired matter, $25, with a monthly cap the firm can set.
“Cost-per-hired-matter pricing means you only pay when you close business ($25 per hired matter). You can also set a monthly cap to stay on budget”
clio.com/customers-grow-ai · checked November 7, 2026
- [70]
Grow AI gives real-time insight into what it works on and how many clients it helps win each month.
“get real-time insights into what Grow AI works on and how many clients it helps you win each month”
clio.com/customers-grow-ai · checked November 7, 2026
- [71]
Where configured, Clio's legal AI can answer a prospective-client call, collect information, explain the next step and schedule a meeting.
“can answer a prospective-client call, collect initial information, explain the next step, and schedule a consultation”
clio.com/grow · checked November 7, 2026
- [72]
Clio Grow responds to inquiries, screens for fit and conflicts, books meetings and moves good-fit leads to clients around the clock.
“Clio Grow responds to inquiries, screens for fit and conflicts, books consultations, and turns good-fit leads into clients, 24/7.”
clio.com/grow · checked November 7, 2026
- [73]
Inquiries can arrive by call, email, text, chat or form, and what the prospect shares stays with their record.
“A prospective client may call, email, text, chat, or fill out a form. However they start, what they share stays with them.”
clio.com/grow · checked November 7, 2026
- [74]
Clio Grow runs conflict checks across all of Clio.
“Search across all of Clio for potential conflicts of interest.”
clio.com/grow · checked November 7, 2026
- [75]
Fee agreements can be sent for e-signature and payment collected online from Clio Grow.
“Send fee agreements for e-signature and collect payment online.”
clio.com/grow · checked November 7, 2026
- [76]
Clio Grow includes legal CRM capabilities, including contact records, lead sources, pipeline stages, communications, assignments and reporting.
“Clio Grow includes legal CRM capabilities such as contact records, lead sources, pipeline stages, communications, assignments, and reporting.”
clio.com/grow · checked November 7, 2026
- [77]
Clio states 300+ app integrations.
“300+ App integrations that connect the tools law firms rely on”
clio.com/features · checked November 7, 2026
- [78]
Grow AI scores each inquiry against the firm's past successful cases so the leads that fit come first.
“Each inquiry is scored against your firm's past successful cases, so the leads that fit come first.”
clio.com/customers-grow-ai · checked November 7, 2026
- [79]
When a lead becomes a client, everything they shared carries into the rest of Clio.
“When a lead becomes a client, everything they've shared carries into the rest of Clio.”
clio.com/grow · checked November 7, 2026
- [80]
Clio’s Claude connection runs on an MCP server, and firms approve its read and write access when they connect.
“Install Clio Work App: Clio MCP”
help.clio.com/hc/en-us/articles/57881711703451 · checked November 8, 2026
- [81]
With a Clio Work license, Claude and Codex can work with the firm’s Clio Manage and Clio Grow records through Clio Work.
“Clio Manage and Clio Grow records, when the firm subscribes to those products.”
help.clio.com/hc/en-us/articles/57881711703451 · checked November 8, 2026
- [82]
Clio Grow records reach Claude only when Clio Grow is connected to Clio Manage.
“Clio Grow records also require Clio Grow connected to Clio Manage.”
help.clio.com/hc/en-us/articles/57881711703451 · checked November 8, 2026
- [83]
Clio Grow reports where new clients learn about the firm and which channels drive the most results.
“Find your best channels for new business. See where new clients learn about your firm and which channels drive the most results.”
clio.com/grow · checked November 7, 2026
- [84]
Clio’s pricing page says Clio tracks referrals and ad spend against the clients they win.
“Track referrals and ad spend to see what’s actually winning clients.”
clio.com/pricing · checked November 8, 2026
- [85]
For Google Local Services Ads, Clio tracks leads, conversions to clients and estimated value, so the firm can compare spend with what the ads bring in.
“Clio tracks new leads, conversions to clients, and estimated value, so you can compare what you spend with what the ads bring in.”
clio.com/features/googles-local-services-ads · checked November 8, 2026
- [86]
Clio’s pages don’t describe AI search visibility work (ChatGPT, Gemini, Perplexity or AI Overview tracking) for the firm's pages.
Not publicly disclosed on the pages checked.
clio.com/grow · checked November 7, 2026
- [87]
Clio doesn’t publish a price for Clio Grow. On Core and Signature, Grow’s intake features show “Contact sales for pricing”, and the Grow add-on card offers only a “Get pricing” button.
“Contact sales for pricing”
clio.com/pricing · checked November 8, 2026
- [88]
Clio sells Clio Grow as an add-on to its Core and Signature plans; it is included in the Elite plan.
“Included in Elite. Available as an add-on for Core and Signature.”
clio.com/pricing · checked November 8, 2026
- [89]
Clio’s pricing page publishes no price for the Core, Signature or Elite plans or for the Clio Grow add-on.
Not publicly disclosed on the pages checked.
clio.com/pricing · checked November 8, 2026
- [90]
On Clio’s plan table, Grow AI’s phone, web and email agents are paid per matter hired rather than included in the plan price.
“AI phone, web, and email agents ... Pay per matter hired with Grow AI’s help”
clio.com/pricing · checked November 8, 2026
- [91]
Clio’s product terms say Grow AI usage fees are charged at rates Clio communicates from time to time and may be updated without advance notice.
“calculated at the rates communicated from time to time. Such Usage Fees may be updated without advanced notice.”
clio.com/tos/product-specific-terms · checked November 8, 2026
- [92]
Clio’s terms make all charges final and non-refundable, setup and implementation fees included.
“all charges are final, non-refundable and where applicable, non-cancellable, including without limitation all setup fees, implementation charges”
clio.com/tos · checked November 8, 2026
- [93]
Clio’s pricing FAQ says a subscription can be cancelled at any time, with cancellation taking effect at the end of the current term, whether monthly or annual.
“You can cancel your subscription at any time. Cancellation takes effect at the end of your current term, whether monthly or annual.”
clio.com/pricing · checked November 8, 2026
- [94]
The initial subscription term is set in the order document; the terms of service do not state its length.
“The initial term of your subscription shall be as set forth in your Order Document.”
clio.com/tos · checked November 7, 2026
- [95]
After the initial term, subscriptions renew automatically for successive terms of the same length until cancelled.
“After the initial term, your subscription will automatically renew for successive terms equal in length to your initial term, until cancelled in accordance with this Agreement.”
clio.com/tos · checked November 7, 2026
- [96]
Cancelling within a term makes the unpaid balance for the remainder of the term due immediately.
“the entire unpaid balance of all amounts owing for the remainder of the applicable term will immediately be due and payable”
clio.com/tos · checked November 7, 2026
- [97]
Clio’s help center describes Clio Grow subscriptions on a 30-day or a 365-day billing cycle.
“If you have a 30-day billing cycle, the first invoice is paid in full.”
help.clio.com/hc/en-us/articles/40024979233819 · checked November 8, 2026
- [98]
Clio’s pages describe Google Local Services Ads that the firm sets up and runs itself inside Clio Grow (cg-rc-009). They don’t describe Clio managing Google Ads, Local Services Ads or Meta campaigns, pay-per-click management or SEO services.
Not publicly disclosed on the pages checked.
clio.com/grow · checked November 7, 2026
- [99]
Inside Clio Grow, the firm signs up for Google Local Services Ads and sets up, runs and measures its own campaigns. Google bills the firm directly.
“set up and run ad campaigns, capture new leads, and measure campaign performance, all within Clio Grow”
help.clio.com/hc/en-us/articles/17588487065627 · checked November 8, 2026
- [100]
Scorpion states Convert AI answers calls, collects case details and books consultations automatically around the clock.
“Scorpion’s Convert AI answers calls, collect case details, and book consultations automatically around the clock.”
scorpion.co/law-firms · checked November 7, 2026
- [101]
Convert’s Messaging Assistant responds to missed calls, texts, website chats, Facebook messages, LSA leads and contact forms around the clock, and texts leads who do not convert right away.
“Messaging Assistant instantly responds to missed calls, texts, website chats, Facebook messages, LSA leads, and contact forms, 24/7. ... Text leads who don’t convert right away”
scorpion.co/law-firms/marketing-solutions/convert · checked November 7, 2026
- [102]
Scorpion Connect is a 24/7 AI customer service rep for the firm’s website that answers questions, books appointments, accepts payments and educates prospective clients.
“24/7 AI customer service rep that can answer questions, book appointments, accept payments, and educate prospective clients”
scorpion.co/law-firms/marketing-solutions/scorpion-connect · checked November 7, 2026
- [103]
Scorpion Convert includes a Voice Assistant that answers calls with natural-sounding AI, qualifies callers and schedules appointments, in missed-call, after-hours or all-day modes.
“Voice Assistant answers calls with a friendly, natural-sounding AI that qualifies and schedules appointments.”
scorpion.co/law-firms/marketing-solutions/convert · checked November 7, 2026
- [104]
Every inbound lead is scored immediately for quality and potential case value.
“Every inbound lead is scored immediately for quality and potential case value. Your team focuses on the best potential clients. Nothing gets missed.”
scorpion.co/law-firms · checked November 7, 2026
- [105]
Scorpion’s pages publish no prices for any service, product or plan.
Not publicly disclosed on the pages checked.
scorpion.co/sitemap.xml · checked November 7, 2026
- [106]
Scorpion’s Leads AI scores each inbound lead and grades how well the firm’s own team handled the intake call.
“Know how well your team is turning calls into cases (or where they might need training). Immediately.”
scorpion.co/law-firms/marketing-solutions/leads-ai · checked November 7, 2026
- [107]
Scorpion provides a client platform with mobile access to see performance, respond to leads, book consultations and see return on investment.
“See the impact of changes, respond to leads directly, book more consultations, and see your return on investment–all in the palm of your hand.”
scorpion.co/law-firms/marketing-solutions/platform-and-reporting · checked November 7, 2026
- [108]
Scorpion states it works with Clio, Filevine, Lawmatics and more, and its legal partnerships page lists Clio, Filevine and LeadDocket as integrations.
“We work seamlessly with Clio, Filevine, Lawmatics, and more, so your leads, intake, and marketing all work together effortlessly.”
scorpion.co/personal-injury/insights/faq · checked November 7, 2026
- [109]
Scorpion states it is Clio’s sole preferred marketing services partner, with an integration that sends Scorpion leads into Clio Grow.
“Scorpion is Clio’s sole preferred marketing services partner”
scorpion.co/about-us/partnerships/clio · checked November 7, 2026
- [110]
Scorpion’s site doesn’t list an MCP server for connecting AI tools such as Claude or ChatGPT.
Not publicly disclosed on the pages checked.
scorpion.co · checked November 8, 2026
- [111]
Scorpion states it connects marketing channels to signed cases and revenue, reporting case value by source, cost per signed client and attributed revenue.
“Connect every marketing channel to signed cases and revenue. Know case value by source, cost per signed client, and attributed revenue.”
scorpion.co/law-firms · checked November 7, 2026
- [112]
Through the Clio integration Scorpion tracks lead and matter status and receives estimated and actual case values.
“Scorpion also has access to estimated and actual case values as they advance through the pipeline.”
scorpion.co/about-us/partnerships/clio · checked November 7, 2026
- [113]
Scorpion uses Google Analytics 4 alongside its own Scorpion Analytics data, and clients keep access to their Google Analytics.
“Scorpion uses Google Analytics (GA4) and Scorpion Analytics data to analyze and interpret your website and campaign data”
scorpion.co/faq · checked November 7, 2026
- [114]
Scorpion’s law firm page leads with AI search, and lists AI search presence and recommendations among the metrics it says it delivers.
“Your next client is asking AI who to hire. Is your firm the answer?”
scorpion.co/law-firms · checked November 7, 2026
- [115]
Scorpion names ChatGPT, Perplexity and Google AI Overviews and says these engines recommend firms based on content depth, reviews, video and a structured footprint.
“AI engines like ChatGPT, Perplexity, and Google AI Overviews recommend firms based on content depth, reviews, video, and a structured online footprint.”
scorpion.co/personal-injury · checked November 7, 2026
- [116]
Scorpion states RevenueMAX builds the signals it says AI engines use, with case-specific content and a stream of reviews, so the firm gets recommended when someone asks AI who to hire.
“RevenueMAX builds those signals together, with case-specific content and a steady stream of reviews, so your firm gets recommended when someone asks AI who to hire”
scorpion.co/personal-injury · checked November 7, 2026
- [117]
Scorpion offers one dashboard for marketing performance, intake data and revenue metrics, framed against waiting for a monthly report.
“Your marketing performance, intake data, and revenue metrics all in one place. No spreadsheets. No waiting for a monthly report.”
scorpion.co/law-firms · checked November 7, 2026
- [118]
Scorpion’s Revenue Intelligence page says it shows how marketing turns into dollars and which geographic areas and case types are most profitable.
“Scorpion’s Revenue Intelligence tells you exactly how your marketing is turning into dollars (not clicks, not impressions, no vanity).”
scorpion.co/law-firms/marketing-solutions/revenue-intelligence · checked November 7, 2026
- [119]
Scorpion’s FAQ says the investment depends on the client’s business goals, across marketing technology, marketing services and digital advertising.
“The investment you decide to make with Scorpion depends on your business goals.”
scorpion.co/faq · checked November 7, 2026
- [120]
Scorpion typically requires a 12-month contract for its marketing technology and certain services such as SEO.
“Scorpion typically requires a 12-month contract for our marketing technology and certain marketing services like search engine optimization (SEO).”
scorpion.co/faq · checked November 7, 2026
- [121]
Scorpion states digital advertising services such as Google Ads, LSAs and Meta are typically month-to-month.
“Digital advertising services like Google Ads, LSAs, Meta, etc. are typically month-to-month terms.”
scorpion.co/faq · checked November 7, 2026
- [122]
Scorpion’s pages do not describe revenue forecasting from the firm’s pipeline history.
Not publicly disclosed on the pages checked.
scorpion.co/sitemap.xml · checked November 7, 2026
- [123]
Scorpion’s pages do not describe an AI assistant for the attorney’s own work or AI that scores the firm’s sales meetings.
Not publicly disclosed on the pages checked.
scorpion.co/sitemap.xml · checked November 7, 2026
- [124]
Scorpion’s pages do not describe MCP access or any way to work with the firm’s Scorpion data from ChatGPT, Claude or another AI assistant.
Not publicly disclosed on the pages checked.
scorpion.co/sitemap.xml · checked November 7, 2026
- [125]
Scorpion works across several industries. Its partnerships page names home services, legal and franchise, and its Who We Help menu lists Home Services, Legal, Franchise, Medical, Platforms and Multi-Location, and Hospital and Healthcare Systems.
“We work with top industry leaders across home services, legal, franchise, and more to help their members grow.”
scorpion.co/about-us/partnerships · checked November 7, 2026
- [126]
Merlin Engage outreach agents sound like the firm, respond to leads 24/7 and keep the conversation going until the lead converts.
“Build outreach agents that sound like your firm, respond to leads 24/7, and keep the conversation going until they convert.”
lawmatics.com/pricing · checked November 7, 2026
- [127]
Merlin Engage operates across SMS, email, voice and web chat and escalates to a firm member when a situation calls for human judgment.
“It operates across SMS, email, voice, and web chat, and escalates to a firm member whenever a situation calls for human judgment.”
lawmatics.com/ai/merlin-engage · checked November 7, 2026
- [128]
The firm sets the guardrails for Merlin Engage, deciding what it can send, when it acts on its own and when a human reviews first, and every conversation is logged.
“The firm controls what Engage can send, when it acts on its own, and when a human reviews first.”
lawmatics.com/ai/merlin-engage · checked November 7, 2026
- [129]
Merlin Engage is a separate add-on, not included in a standard Lawmatics subscription, and requires Merlin Qualify.
“Merlin Engage is not included with a standard Lawmatics subscription. It is a separate add-on that customers can purchase based on their needs”
lawmatics.com/ai/merlin-engage · checked November 7, 2026
- [130]
EngageAI, now sold as Merlin Engage, deploys AI outreach agents across email, phone, text and chat.
“EngageAI deploys AI-powered outreach agents across email, phone, text, and chat, ensuring every prospect receives a timely response”
lawmatics.com/blog/lawmatics-announces-ai-suite-for-law-firms-bringing-agentic-automation-to-legal-lead-intake · checked November 7, 2026
- [131]
Lawmatics states its AI agents handle answering after-hours calls, routine follow-ups and chasing missing information, while intake staff keep control of decisions.
“chasing missing information, sending routine follow-ups, answering after-hours calls.”
lawmatics.com/ai · checked November 7, 2026
- [132]
Lawmatics’ AI overview page labels Phone Agents, Email Agents and Website Chat Agents as coming soon, with Text Agents unlabeled.
“Coming soon Phone Agents”
lawmatics.com/ai · checked November 9, 2026
- [133]
Merlin Qualify and Merlin Engage carry outcome-based pricing and Merlin Copilot user-based pricing, with no amounts published. The AI features are add-ons for an additional fee.
“Outcome-based pricing”
lawmatics.com/pricing · checked November 7, 2026
- [134]
Leads and clients book meetings on the firm’s synced Outlook or Google calendar, with automated email and text reminders.
“sync your Outlook or Google calendar and allow clients to choose a meeting time that works around your existing schedule.”
lawmatics.com/client-intake/legal-calendaring-software · checked November 7, 2026
- [135]
Merlin Qualify scores every lead against the firm’s criteria, shows the reasoning and automatically triggers the next step.
“Merlin Qualify scores every lead against your firm's criteria, shows you exactly why, and automatically triggers the next step”
lawmatics.com/ai/merlin-qualify · checked November 7, 2026
- [136]
Document automation, file request templates and e-signature for fee and retainer agreements are built into the intake product.
“File request templates make it easy to ask for and receive the documents you need electronically”
lawmatics.com/client-intake · checked November 7, 2026
- [137]
LMPay collects payment when a new client books a meeting, and a Time & Billing add-on covers time tracking, invoicing and payment processing on any plan.
“Collect payment whenever a new client schedules a consultation.”
lawmatics.com/time-and-billing/lmpay · checked November 7, 2026
- [138]
The Google Ads integration logs ad spend to marketing sources and campaigns in Lawmatics and calculates ROI against the value of converted matters.
“Google Ads spend automatically logged on marketing sources & campaigns in Lawmatics”
lawmatics.com/integrations/google-ads · checked November 7, 2026
- [139]
Lawmatics is software the firm runs. Its core platform covers CRM, intake, automation and reporting and works without the Merlin AI add-ons.
“The core Lawmatics platform — including CRM, intake, automation, and reporting — is fully functional without Merlin Engage.”
lawmatics.com/ai/merlin-engage · checked November 7, 2026
- [140]
The integrations marketplace is organized into case management, calendaring and scheduling, lead gen and marketing, reception and intake, file sync, billing, communication, connectors and drafting.
“Case management Calendaring & scheduling Lead gen & marketing Reception, chatbots, & intake File sync Billing Communication Connectors Drafting”
lawmatics.com/integrations · checked November 7, 2026
- [141]
Merlin Copilot is an in-platform AI assistant that builds automations, pulls reports and answers questions from the firm’s live Lawmatics data.
“Copilot builds the automations, pulls the reports, and finds the answers you need, all from your firm’s live data.”
lawmatics.com/ai/merlin-copilot · checked November 7, 2026
- [142]
Lawmatics’ site and help center don’t list an MCP server for connecting AI tools such as Claude or ChatGPT.
Not publicly disclosed on the pages checked.
help.lawmatics.com · checked November 8, 2026
- [143]
The CallRail integration logs incoming calls and records which marketing source each call is attributed to.
“Log incoming calls and automatically record which of your marketing sources the call is attributed to.”
lawmatics.com/integrations/callrail · checked November 7, 2026
- [144]
Lawmatics lists advertising insights among its law firm intake features.
“time and billing including a payment gateway, e-signatures, tasks, and advertising insights.”
lawmatics.com/small-law-firm-crm · checked November 7, 2026
- [145]
Lawmatics’ pages do not describe work on being found or cited in AI answers.
Not publicly disclosed on the pages checked.
lawmatics.com/marketing-automation · checked November 7, 2026
- [146]
Lawmatics describes a marketing ROI calculator and Google Ads integration as tools for the firm to execute, manage and report on its own marketing campaigns from the CRM.
“With our marketing return of investment (ROI) calculator and Google Ads integration, you can access the tools you need to execute, manage and report on your marketing campaigns”
lawmatics.com/data-reporting/law-firm-kpi-dashboard · checked November 7, 2026
- [147]
Lawmatics’ pages do not describe revenue forecasting from the firm’s pipeline history.
Not publicly disclosed on the pages checked.
lawmatics.com/data-reporting · checked November 7, 2026
- [148]
Lawmatics’ pages do not describe an AI notetaker or meeting scoring for the firm’s sales meetings.
Not publicly disclosed on the pages checked.
lawmatics.com/data-reporting · checked November 7, 2026
- [149]
Lawmatics offers tailor-made pricing plans and a custom quote rather than published plan prices.
“We offer tailor-made pricing plans for law firms of all sizes — so you pay only for what you need. Help us get to know you better for a custom quote.”
lawmatics.com/pricing · checked November 7, 2026
- [150]
No dollar price for the Essential, Premium or Enterprise plans appears on lawmatics.com.
Not publicly disclosed on the pages checked.
lawmatics.com/pricing · checked November 7, 2026
- [151]
Lawmatics’ pricing page lists four add-ons beside its plans, Merlin Qualify lead scoring, Merlin Engage outreach agents, Merlin Copilot and Time & Billing.
“Add-ons Accelerate your workflows even further ... Merlin Qualify evaluates every new lead ... Merlin Copilot builds it ... Add Time & Billing to your plan”
lawmatics.com/pricing · checked November 8, 2026
- [152]
Fees for the full Initial Service Term and each Renewal Term are committed when the Order Form is signed and are non-cancellable and non-refundable.
“Fees for the full Initial Service Term and each Renewal Term are committed when you sign your Order Form. They are non-cancellable and non-refundable”
lawmatics.com/terms-of-use · checked November 7, 2026
- [153]
Monthly billing is a payment schedule only and does not create a month-to-month subscription or a right to cancel month to month.
“monthly billing is a payment schedule only. It does not create a month-to-month subscription or a right to cancel month to month.”
lawmatics.com/terms-of-use · checked November 7, 2026
- [154]
Subscriptions renew automatically for a term equal to the initial term unless written non-renewal notice is received at least 30 days before the term ends.
“Subscriptions automatically renew at the end of each Term for a Renewal Term equal in length to the Initial Service Term”
lawmatics.com/terms-of-use · checked November 7, 2026
- [155]
A subscription cannot be cancelled for convenience before the end of the term. An early release, at Lawmatics’ discretion, carries a fee of 50% of the remaining fees.
“You may not cancel or terminate a subscription for convenience before the end of the then-current Term.”
lawmatics.com/terms-of-use · checked November 7, 2026
- [156]
The length of the Initial Service Term is not stated on lawmatics.com.
Not publicly disclosed on the pages checked.
lawmatics.com/terms-of-use · checked November 7, 2026
- [157]
The Merlin Engage lineup (SMS, No-Show, Voice, Retriever, Chat, Booking, Email and Signing agents) is described as partly live, with new agents rolling out soon.
“The lineup keeps growing, with some agents now live and new ones rolling out to the Lawmatics platform soon.”
lawmatics.com/ai/merlin-engage · checked November 9, 2026
- [158]
LeadsAI is Lead Docket’s AI feature set for capturing, prioritizing and optimizing intake.
“Lead Docket with LeadsAI helps you capture every potential client, prioritize the best prospects, and optimize your intake process.”
leaddocket.com · checked November 7, 2026
- [159]
AI assesses every lead when it opens, surfacing Lead Viability so the team knows which cases are worth taking.
“AI assesses every lead the moment it opens, so your team knows which cases are worth taking.”
leaddocket.com · checked November 7, 2026
- [160]
AI-enhanced automations summarize information and follow up with potential clients.
“Use AI-enhanced automations to summarize information and follow up with potential clients, freeing up your team's time.”
leaddocket.com · checked November 7, 2026
- [161]
Lead Docket’s pages don’t describe AI agents that call leads or book meetings, or a booking page of its own. Users schedule meetings through a Calendly integration (ld-rc-004).
Not publicly disclosed on the pages checked.
leaddocket.com leaddocket.com/features leaddocket.com/pricing leaddocket.com/integrations leaddocket.com/about leaddocket.com/contact-us leaddocket.com/reviews leaddocket.com/subscription-agreement · checked November 7, 2026
- [162]
Lead Docket’s pages do not describe answering inbound calls, an AI receptionist or AI voice agents as a Lead Docket feature.
Not publicly disclosed on the pages checked.
leaddocket.com leaddocket.com/features leaddocket.com/pricing leaddocket.com/integrations leaddocket.com/about leaddocket.com/contact-us leaddocket.com/reviews leaddocket.com/subscription-agreement · checked November 7, 2026
- [163]
Custom intake scripts gather contact information and qualifying case fields.
“Custom intake scripts give you the power to efficiently gather lead contact information and qualifying case fields for smooth intake conversion.”
leaddocket.com/features · checked November 7, 2026
- [164]
Automated messaging sends the firm’s messages to leads on a schedule.
“Lead Docket's automated messaging ensures your client gets the right message at the right time.”
leaddocket.com/features · checked November 7, 2026
- [165]
Personalized emails and tasks are triggered automatically for follow-up.
“Personalized emails and tasks are automatically triggered, ensuring consistent follow-up.”
leaddocket.com · checked November 7, 2026
- [166]
Lead Docket collects retainers and other fees through a payment request link, by card or ACH.
“Accept payments up front for retainers, consultation fees, and referral fees through an easy payment request link.”
leaddocket.com/features · checked November 7, 2026
- [167]
Lead Docket measures revenue by marketing source, conversion rates and wanted leads.
“Measure revenue by marketing source, conversion rates, wanted leads, and more.”
leaddocket.com/features · checked November 7, 2026
- [168]
Lead Docket tracks every lead through to conversion.
“Capture every lead and track it all the way through to conversion.”
leaddocket.com/features · checked November 7, 2026
- [169]
Lead Docket integrates with call tracking numbers, website forms, answering services and case management software.
“Lead Docket integrates with your call tracking numbers, website forms, answering services, case management software, and much more.”
leaddocket.com/features · checked November 7, 2026
- [170]
When a case is signed, its files and information are pulled into Filevine as a new project, and custom fields map to Filevine.
“As soon as a new case is signed, case files and other information are automatically pulled into Filevine as a new project.”
leaddocket.com/integrations · checked November 7, 2026
- [171]
The integrator list names CallRail and CallTrackingMetrics among call tracking tools, plus Zapier, Google Ads, Facebook Lead Ads and many answering services.
“CallRail Call Rail Form CallRuby CallTrackingMetrics”
leaddocket.com/integrations · checked November 7, 2026
- [172]
With Filevine, Lead Docket tracks project phases and uses settlement amounts and legal fees to calculate ROI.
“Lead Docket automatically tracks project phases in Filevine, and uses settlement amounts and legal fees to calculate ROI.”
leaddocket.com/integrations · checked November 7, 2026
- [173]
Lead Docket’s help center doesn’t list an MCP server or a Claude connector.
Not publicly disclosed on the pages checked.
support.leaddocket.com/hc/en-us · checked November 8, 2026
- [174]
The firm enters its marketing spend in Lead Docket to track campaign outcomes.
“Enter your marketing spend in Lead Docket to track the outcome of your campaigns.”
leaddocket.com/features · checked November 7, 2026
- [175]
Lead Docket’s pages do not describe pulling ad spend automatically from Google Ads, Meta or other ad platforms.
Not publicly disclosed on the pages checked.
leaddocket.com leaddocket.com/features leaddocket.com/pricing leaddocket.com/integrations leaddocket.com/about leaddocket.com/contact-us leaddocket.com/reviews leaddocket.com/subscription-agreement · checked November 7, 2026
- [176]
Lead Docket’s pages do not describe SEO, AI search visibility or content work for the firm’s pages.
Not publicly disclosed on the pages checked.
leaddocket.com leaddocket.com/features leaddocket.com/pricing leaddocket.com/integrations leaddocket.com/about leaddocket.com/contact-us leaddocket.com/reviews leaddocket.com/subscription-agreement · checked November 7, 2026
- [177]
Lead Docket reports can run on a schedule, by email or data sync, with the next run date shown.
“Scheduled reports have their next scheduled run date listed.”
support.leaddocket.com/hc/en-us/articles/33089329037723 · checked November 8, 2026
- [178]
Reporting covers revenue by source, lead volume over time, referral fees and revenue, and other key indicators.
“Track revenue by source, lead volume over time, referral fees and revenue, and other key indicators that help you make better business decisions.”
leaddocket.com/features · checked November 7, 2026
- [179]
Advanced lead reporting exports granular data, down to word values in text fields.
“Now with advanced lead reporting, you can export granular data”
leaddocket.com/features · checked November 7, 2026
- [180]
Lead Docket’s pages don’t describe revenue forecasting from pipeline history or AI meeting intelligence. Reports can run on a schedule by email or data sync (ld-rc-006).
Not publicly disclosed on the pages checked.
leaddocket.com leaddocket.com/features leaddocket.com/pricing leaddocket.com/integrations leaddocket.com/about leaddocket.com/contact-us leaddocket.com/reviews leaddocket.com/subscription-agreement · checked November 7, 2026
- [181]
Lead Docket does not publish prices; its pricing page offers a custom quote.
“Get a Custom Quote Your firm is unique and so are your needs. That's why we'll help you identify a solution and price that is tailored”
leaddocket.com/pricing · checked November 7, 2026
- [182]
Lead Docket publishes no price, plan tier, setup fee or minimum. It bills per licensed user (ld-rc-008), with no per-user price shown.
Not publicly disclosed on the pages checked.
leaddocket.com/pricing leaddocket.com/subscription-agreement · checked November 7, 2026
- [183]
LeadsAI is a paid feature, and its price isn’t published.
“Lead Docket’s LeadsAI is a paid feature that includes Summarization and Predictive Analysis.”
support.leaddocket.com/hc/en-us/articles/20050814497691 · checked November 8, 2026
- [184]
Lead Docket bills per licensed user. No per-user price is published.
“billing is decided by the number of Licensed Users on your account at the time the invoice is sent.”
support.leaddocket.com/hc/en-us/articles/360045256192 · checked November 8, 2026
- [185]
The subscription term is whatever the firm’s Sales Order states.
“means the applicable subscription term set forth in Subscriber's Sales Order”
leaddocket.com/subscription-agreement · checked November 9, 2026
- [186]
If the Sales Order is silent, subscriptions renew for one-year periods unless either party gives 30 days’ written notice.
“all subscriptions shall automatically renew for additional one (1) year renewal periods, unless either party provides thirty (30) days' prior written notice”
leaddocket.com/subscription-agreement · checked November 9, 2026
- [187]
Early termination does not cancel the fees for the rest of the term, and fees paid are non-refundable.
“any early termination of this Agreement does not cancel, suspend or terminate the obligation to pay fees for the remainder of the Term”
leaddocket.com/subscription-agreement · checked November 9, 2026
- [188]
LeadsAI summarizes the key facts of a case.
“Evaluate cases faster with concise AI summarization of the key facts.”
leaddocket.com/features · checked November 7, 2026
- [189]
LeadsAI includes tools that predict the likelihood of case success.
“take the guesswork out of case qualification with revolutionary tools predicting the likelihood of case success”
leaddocket.com/features · checked November 7, 2026
- [190]
Intaker describes its AI agents as built for law firms to handle tasks end to end and operate autonomously.
“AI agents built for law firms to handle tasks end-to-end, operate autonomously, and work out of the box.”
intaker.com/home · checked November 7, 2026
- [191]
Intaker names three AI agents on its homepage. Arthur for LSA messages, Owen for follow-up calls and Jane for SMS lead capture.
“Arthur Respond fast on LSA Owen Drive more calls Jane Capture more leads”
intaker.com/home · checked November 7, 2026
- [192]
Intaker’s Ivy, Faye and Wes agents qualify leads from Instagram, Facebook and WhatsApp within seconds, day or night.
“Faye on Facebook, Wes on WhatsApp qualify injury claims in under 10 seconds, day or night.”
intaker.com/home/personal-injury.html · checked November 7, 2026
- [193]
When the AI does not have an answer it passes the conversation to the firm’s team.
“If AI doesn't have the answer, it passes the conversation to your team right when it's needed.”
intaker.com/home/products/ai-texting-agent.html · checked November 7, 2026
- [194]
Intaker uses AI to qualify leads and then triggers outreach automatically for the ones that qualify.
“Use AI to qualify leads, then trigger custom outreach automatically for the ones that matter.”
intaker.com/home/products/workflows.html · checked November 7, 2026
- [195]
Intaker’s pages do not describe an AI voice agent or AI receptionist that answers inbound phone calls and asks intake questions by voice.
Not publicly disclosed on the pages checked.
intaker.com/home · checked November 7, 2026
- [196]
Intaker’s website chat schedules meetings, connects calls and signs clients inside the chat.
“Intaker drives real action: schedule meetings, connect calls, and sign clients in chat.”
intaker.com/home · checked November 7, 2026
- [197]
Live Call Connect rings the firm’s intake team when a lead qualifies and texts back missed calls.
“Live Call Connect rings your intake team the second an injured caller qualifies—and auto-texts every missed accident call back.”
intaker.com/home/personal-injury.html · checked November 7, 2026
- [198]
When a high-intent lead qualifies, Intaker drafts, routes and delivers the firm’s retainer for e-signature.
“Intaker drafts, routes, and delivers your retainer for e-sign in seconds.”
intaker.com/home/personal-injury.html · checked November 7, 2026
- [199]
Intaker states the Communications Hub tracks the client journey from first message to signed client with pipeline views and real-time analytics.
“Track the entire client journey from first message to signed client using pipeline views and real-time analytics.”
intaker.com/home/products/communications-hub.html · checked November 7, 2026
- [200]
Intaker’s Communications Hub unifies chat, text, email, calls and tasks in one inbox.
“Unify team communication across chat, text, email, calls, and tasks”
intaker.com/home/products/communications-hub.html · checked November 7, 2026
- [201]
Intaker’s partner page lists Clio, MyCase, Filevine, Lead Docket, Litify, Salesforce and Zapier among its featured partners.
“Featured partners Clio MyCase Filevine Lead Docket Litify Salesforce Zapier”
intaker.com/home/partnerships.html · checked November 7, 2026
- [202]
Intaker’s pages do not describe a lead score or grade applied to every contact.
Not publicly disclosed on the pages checked.
intaker.com/home · checked November 7, 2026
- [203]
Intaker’s help center doesn’t list an MCP server for connecting AI tools such as Claude or ChatGPT.
Not publicly disclosed on the pages checked.
help.intaker.com · checked November 8, 2026
- [204]
Intaker states the firm can see where leads come from, what is working and how the team performs in one place.
“See where leads are coming from, what's working, and how your team is performing, all in one place.”
intaker.com/home/products/communications-hub.html · checked November 7, 2026
- [205]
Intaker’s pages do not describe cost per signed client, ad spend reconciliation or attribution from a specific ad to a signed client as a product report.
Not publicly disclosed on the pages checked.
intaker.com/home · checked November 7, 2026
- [206]
Intaker’s pages do not describe work on being found or cited in AI answers.
Not publicly disclosed on the pages checked.
intaker.com/home · checked November 7, 2026
- [207]
Live Call Connect calls are recorded, transcribed and summarized automatically.
“Analyze every Live Call Connect interaction with automatic recording, transcription, and summaries.”
intaker.com/home/products/website-chat.html · checked November 7, 2026
- [208]
Intaker does not publish a pricing page or current plan prices on its product pages.
Not publicly disclosed on the pages checked.
intaker.com/home · checked November 7, 2026
- [209]
Intaker publishes no plan price, setup fee, overage rate or contract term on its marketing pages.
Not publicly disclosed on the pages checked.
intaker.com/home · checked November 8, 2026
- [210]
A January 2023 Intaker blog post states an $80 starter plan for small and solo firms.
“Intaker offers an $80 starter plan for small and solo firms”
blog.intaker.com/blog/live-chat-for-law-firms-free-vs-paid · checked November 7, 2026
- [211]
Intaker’s terms say its fees vary with usage, are set out on its website and can change without notice.
“The fees owned for the use of the Enhanced Services are set forth on The Company’s website and are subject to change without notice. License fees vary depending on the usage of the Services.”
intaker.com/home/terms.html · checked November 8, 2026
- [212]
Intaker plans carry a unique visitor limit; when it is exceeded, new leads are locked until the plan is upgraded.
“your leads will be locked in Intaker once the limit is exceeded (visible but not accessible in detail)”
help.intaker.com/article/understanding-usage-and-visitor-limits · checked November 7, 2026
- [213]
Intaker’s terms say a firm can change its plan or stop using the service at any time, and that removing payment details stops the next charge.
“You may change your plan or stop using our Services at any time.”
intaker.com/home/terms.html · checked November 8, 2026
- [214]
The subscription period is whatever the firm selects at registration, and its fees are owed whether or not the service is used.
“as selected by you during your registration of the Enhanced Services (“Subscription Period”)”
intaker.com/home/terms.html · checked November 8, 2026
- [215]
Intaker’s terms state no refunds for unused services or early termination of a subscription period.
“No refunds will be given for any unused Services or any early termination of the Subscription Period.”
intaker.com/home/terms.html · checked November 7, 2026
- [216]
Intaker’s pages do not state a minimum contract term, an annual commitment or a cancellation notice period.
Not publicly disclosed on the pages checked.
intaker.com/home/terms.html · checked November 7, 2026
- [217]
The terms refer to a monthly payment plan as one way to sign up.
“If You signed up for a monthly payment plan, Your monthly billing date will be determined based on the day of the month You purchase the Services.”
intaker.com/home/terms.html · checked November 8, 2026
- [218]
Intaker lists chat, text, Google LSA messages, WhatsApp, Meta and phone as the channels it captures leads from.
“Reach high-intent prospects across chat, text, LSA, WhatsApp, Meta, and phone”
intaker.com/home · checked November 7, 2026
- [219]
Intaker’s terms state it charges attorneys a monthly subscription fee for its software.
“Intaker charges an attorney a monthly subscription fee in exchange for use of its software.”
intaker.com/home/terms.html · checked November 7, 2026
- [220]
SMB Team describes AI Workforce Pro as firm-wide AI infrastructure with 60+ agents working inside the systems the firm already uses.
“AI Workforce Pro is the AI infrastructure your whole firm runs on, with 60+ agents working inside the systems you already pay for.”
smbteam.com/aios/law-firm-ai-workforce-pro · checked November 7, 2026
- [221]
AI Workforce Pro’s skill library includes qualifying and scoring inbound leads, pushing them into the firm’s CRM and running follow-up sequences.
“Qualify and score inbound leads, push them into your CRM at the right stage, run follow-up sequences that actually get sent, recover no-shows”
smbteam.com/aios/law-firm-ai-workforce-pro/inside · checked November 7, 2026
- [222]
SMB Team describes AI Workforce Pro as a browser-based AI workspace built for businesses, with a focus on law firms.
“AI Workforce Pro is a secure, browser-based AI workspace built for businesses, with a focus on law firms.”
smbteam.com/ai-workforce-pro-help-faq · checked November 9, 2026
- [223]
IntakeOS provides its CRM and intake platform through a partnership with SMB Team’s sister company Attorney Fuel.
“Through a partnership with our sister company, Attorney Fuel, IntakeOS provides structured workflows, automated follow-up, lead tracking, and real-time visibility into team performance.”
smbteam.com/intake-os · checked November 7, 2026
- [224]
SMB Team’s pages do not describe AI voice agents or an AI receptionist that SMB Team provides to answer a firm’s calls.
Not publicly disclosed on the pages checked.
smbteam.com · checked November 7, 2026
- [225]
IntakeOS offers human intake support through trained virtual assistants from SMB Team’s sister company Attorney Assistant.
“Professionally trained virtual assistants (VAs) extend team capacity without the hassle of hiring and adding internal overhead.”
smbteam.com/intake-os · checked November 7, 2026
- [226]
IntakeOS includes sales training for the firm’s intake team, delivered through its Elite Coaching program.
“High-impact law firm sales training delivered through Elite Coaching transforms your intake team from “order takers” to revenue drivers.”
smbteam.com/intake-os · checked November 7, 2026
- [227]
AI Workforce Pro connects to Clio, Clio Grow, MyCase, Filevine, PracticePanther, Lawmatics, Attorney Fuel and QuickBooks, among others.
“Securely connect Clio, Clio Grow, MyCase, Filevine, PracticePanther, Lawmatics and Attorney Fuel for matters and intake, QuickBooks for billing and trust”
smbteam.com/aios/law-firm-ai-workforce-pro · checked November 7, 2026
- [228]
SMB Team’s pages do not describe MCP access or making a firm’s data available inside ChatGPT or Claude through the Model Context Protocol.
Not publicly disclosed on the pages checked.
smbteam.com · checked November 7, 2026
- [229]
SMB Team’s site doesn’t list an MCP server for connecting AI tools such as Claude or ChatGPT.
Not publicly disclosed on the pages checked.
smbteam.com · checked November 8, 2026
- [230]
LeadsOS states it reports acquisition costs including cost-per-lead and cost-per-signed-case.
“LeadsOS provides total transparency into your acquisition costs, such as cost-per-lead and cost-per-signed-case, allowing you to scale what works and cut what doesn’t.”
smbteam.com/law-firm-marketing · checked November 7, 2026
- [231]
SMB Team manages ChatGPT Ads for law firms and builds a dedicated landing page and call-tracking number for them.
“A dedicated landing page and a ChatGPT-specific call-tracking number mean you see what’s actually driving leads.”
smbteam.com/law-firm-marketing/chatgpt-ads · checked November 7, 2026
- [232]
SMB Team offers SEO plus answer engine optimization aimed at being cited by Gemini, ChatGPT and featured snippets.
“We format your data and content so these “Answer Engines” (like Gemini, ChatGPT, and Featured Snippets) pull your law firm as the definitive source for the answer.”
smbteam.com/law-firm-marketing/search-optimization · checked November 7, 2026
- [233]
Paid social includes weekly performance checks and monthly ROI reporting and strategy.
“Weekly Health Performance Checks ... Monthly ROI Performance Reporting & Strategy”
smbteam.com/law-firm-marketing/social-media · checked November 7, 2026
- [234]
SMB Team states it connects Meta, PPC and LSA in one unified dashboard and uses a proprietary dashboarding tool with call monitoring.
“we can connect Meta, PPC, and LSA in one unified dashboard.”
smbteam.com/law-firm-marketing/google-lsa · checked November 7, 2026
- [235]
SMB Team does not publish prices for LeadsOS marketing, IntakeOS, ProfitOS or FreedomOS.
Not publicly disclosed on the pages checked.
smbteam.com · checked November 7, 2026
- [236]
AI Workforce Pro is $350 a user a month for 1 to 4 users on a month-to-month agreement, with 1M AI credits a user each month.
“1–4 Users $350 per user, per month Monthly AI credits: 1M per user, every month Month-to-month agreement Cancel or add seats at any time”
smbteam.com/aios/law-firm-ai-workforce-pro/pricing · checked November 7, 2026
- [237]
SMB Team’s Terms and Conditions state a Service Agreement term of one year, renewing for one-year periods, unless the agreement states otherwise.
“the term of the Parties’ Service Agreement will be one year from the execution thereof (the “Original Term”) and will continue for one-year periods”
smbteam.com/terms-and-conditions · checked November 7, 2026
- [238]
The Terms and Conditions state a Service Agreement may not be terminated during the Original Term.
“This Service Agreement may not be terminated during the Original Term.”
smbteam.com/terms-and-conditions · checked November 7, 2026
- [239]
SMB Team’s pages do not describe AI revenue forecasting from a firm’s pipeline history.
Not publicly disclosed on the pages checked.
smbteam.com · checked November 7, 2026
- [240]
Grow Law states an AI screening system scores inbound inquiries and filters unqualified contacts before they reach the firm’s intake team.
“Our AI screening system reviews every inbound inquiry, scores leads by case type and practice area fit, and filters out unqualified contacts before they reach your intake team.”
growlaw.co/law-firm-ppc · checked November 7, 2026
- [241]
Grow Law states every lead is recorded and scored by AI in its Growth Portal so the firm’s intake team knows who to pursue.
“Every lead is recorded and scored by AI, so your intake knows exactly who to pursue.”
growlaw.co/attorney-lead-generation · checked November 7, 2026
- [242]
Grow Law’s pages do not describe AI agents that call, text or email leads, AI voice agents that answer calls, or an AI assistant for the attorney, as services Grow Law provides.
Not publicly disclosed on the pages checked.
growlaw.co · checked November 7, 2026
- [243]
Grow Law states it benchmarks response, follow-up and lead-to-case conversion so the client firm’s team can see where prospects are lost.
“Response, follow-up, and lead-to-case conversion are benchmarked so your team can see where good prospects are lost.”
growlaw.co · checked November 7, 2026
- [244]
Grow Law’s pages do not describe call answering, live intake staffing, chat staffing or lead follow-up as a service Grow Law provides.
Not publicly disclosed on the pages checked.
growlaw.co/company-facts · checked November 7, 2026
- [245]
Grow Law offers a proprietary Growth Portal (portal.growlaw.co) showing lead quality, signed cases, cost and AI visibility.
“Our Proprietary Growth Portal is one live view of lead quality, signed cases, cost, and AI visibility.”
growlaw.co · checked November 7, 2026
- [246]
Grow Law states the Growth Portal can connect to a firm’s CRM to trace performance from source to signed case, but does not name supported CRMs beyond a Clio example in its website cost calculator.
“When connected to a firm’s CRM and marketing data, it is designed to help the firm trace performance from source to qualified lead and signed case.”
growlaw.co/company-facts · checked November 7, 2026
- [247]
Grow Law’s pages do not describe a CRM that Grow Law provides; the Growth Portal is described as a reporting view that connects to the firm’s own CRM.
Not publicly disclosed on the pages checked.
growlaw.co · checked November 7, 2026
- [248]
Grow Law’s site doesn’t list an MCP server for connecting AI tools such as Claude or ChatGPT.
Not publicly disclosed on the pages checked.
growlaw.co · checked November 8, 2026
- [249]
Grow Law’s PPC plans include automated lead tracking with CallRail call tracking.
“Automated Lead Tracking (Including $100 for CallRail Call Tracking)”
growlaw.co/pricing-ppc · checked November 7, 2026
- [250]
Grow Law states signed cases are verified in the client’s CRM and tied back to spend.
“Signed cases are verified in your CRM and tied back to spend.”
growlaw.co · checked November 7, 2026
- [251]
Grow Law offers generative engine optimization (GEO) aimed at visibility and citation in ChatGPT, AI Overviews, Gemini and Perplexity.
“GEO for law firms improves how AI platforms like ChatGPT, AI Overviews, Gemini, and Perplexity discover and cite your law practice.”
growlaw.co/generative-engine-optimization · checked November 7, 2026
- [252]
Grow Law states its GEO tracking uses a fixed set of 10 practice-area prompts per project, rerun monthly and reported per platform.
“Each project gets a fixed set of 10 practice-area prompts, built around the firm’s services, city and state.”
growlaw.co/generative-engine-optimization · checked November 7, 2026
- [253]
Grow Law’s free AI Grader (AI Search Grader, AI Visibility Report) runs 30 AI queries across ChatGPT, Perplexity, Google AI Overview and Gemini for the firm’s practice areas, city and state.
“AI Grader is a first-of-its-kind tool built exclusively for law firms. It checks what happens when people ask AI assistants for lawyer recommendations in your city and state.”
ai.growlaw.co · checked November 7, 2026
- [254]
Grow Law states its GEO measurement tracks AI-referral sessions, assisted conversions, calls and forms from tagged landing paths and related CRM outcomes, where platforms make it detectable.
“Where platforms make it detectable, we track your AI-referral sessions, assisted conversions, and calls or form submissions from tagged landing paths, along with related CRM outcomes.”
growlaw.co/generative-engine-optimization · checked November 9, 2026
- [255]
Grow Law states its personal injury GEO connects AI-driven visibility to qualified leads and signed cases where attribution allows.
“Where attribution allows, we connect AI-driven visibility to qualified leads and signed cases, beyond just visibility metrics alone.”
growlaw.co/geo-for-personal-injury-lawyers · checked November 9, 2026
- [256]
Grow Law states its family law GEO connects consultation requests and retained matters back to AI-referral traffic.
“Consultation requests and retained matters connected back to AI-referral traffic.”
growlaw.co/geo-for-family-lawyers · checked November 9, 2026
- [257]
Grow Law states its immigration GEO tracks consultations and signed cases back to their intake source where that information is available.
“We track consultations and signed cases back to their intake source (where that information is available). This connects visibility work to actual client activity”
growlaw.co/geo-for-immigration-lawyers · checked November 9, 2026
- [258]
Grow Law states its criminal defense GEO tracks leads or signed cases connected to AI-referral traffic where attribution allows.
“Where attribution allows, we track leads or signed cases connected to AI-referral traffic, reported transparently when attribution isn’t available.”
growlaw.co/geo-for-criminal-defense-lawyers · checked November 9, 2026
- [259]
Grow Law states its employment law GEO maps AI-driven traffic to qualified inquiries and retained cases where the firm’s intake system allows.
“Wherever your intake system allows, we map AI-driven traffic directly to qualified employment law inquiries and retained cases.”
growlaw.co/geo-for-employment-lawyers · checked November 9, 2026
- [260]
Grow Law states monthly performance review sessions are mandatory for clients.
“Our monthly performance reviews are mandatory because we can’t do our jobs without your input.”
growlaw.co/pricing-seo · checked November 7, 2026
- [261]
Between monthly reviews, clients log in to the Growth Portal for qualified leads per channel, cost per lead, opportunity value and ROI, updated in real time.
“Between monthly review meetings, log in to the Growth Portal to see your qualified leads per channel, cost per lead, opportunity value, and ROI.”
growlaw.co/law-firm-ppc · checked November 7, 2026
- [262]
The Growth Portal shows leads, spend, ROI and projected revenue live.
“Log in to our Growth Portal anytime and see your leads, spend, ROI, and projected revenue, live.”
growlaw.co/attorney-lead-generation · checked November 7, 2026
- [263]
Grow Law says the prices shown for its SEO packages are starting points.
“The prices shown for each SEO package are starting points.”
growlaw.co/pricing-seo · checked November 8, 2026
- [264]
Grow Law finalizes exact SEO scope and pricing after a discovery call.
“the exact scope and pricing are only finalized after your Discovery Call”
growlaw.co/pricing-seo · checked November 8, 2026
- [265]
Grow Law says PPC cost depends on the firm’s market, practice area and campaign scope.
“The cost of PPC for lawyers depends on your market, practice area, and campaign scope.”
growlaw.co/law-firm-ppc · checked November 8, 2026
- [266]
Grow Law’s pricing page lists every plan, including PPC, website design and the All-Access Pass, as a "From" price.
“From $1,450/mo includes PPC Campaign Setup”
growlaw.co/pricing · checked November 8, 2026
- [267]
Grow Law states it charges no setup fee and clients can cancel anytime.
“$0 setup. Cancel anytime.”
growlaw.co · checked November 7, 2026
- [268]
Grow Law states PPC ad spend is separate from its fee and is billed directly to the client’s own Google Ads account.
“Ad spend is separate, billed directly to your own Google Ads account, and controlled entirely by you.”
growlaw.co/law-firm-ppc · checked November 7, 2026
- [269]
Grow Law states it has no long-term contracts and operates month-to-month.
“No Long-Term Contracts We operate month-to-month.”
growlaw.co/personal-injury-lawyer-seo · checked November 8, 2026
- [270]
Grow Law states there are no long-term contracts holding a firm in place, and describes its engagements as month-to-month.
“Your leads, content, website, and data are 100% yours. No long-term contracts holding you in place.”
growlaw.co/criminal-defense-lawyer-seo · checked November 7, 2026
- [271]
Grow Law publishes no exit fee, early termination fee or payment of a remaining term, and no minimum term for its services.
Not publicly disclosed on the pages checked.
growlaw.co/terms-of-use · checked November 8, 2026
- [272]
PPC management is $1,450 per month for up to $10k in ad spend and 15% of ad spend above that.
“$1,450 per month for up to $10k in monthly ad spend. Above $10k, the investment is to 15% of your monthly ad spend.”
growlaw.co/pricing-ppc · checked November 7, 2026
- [273]
Grow Law’s SEO growth plans start at $2,500 (Steady Growth), $3,500 (Faster) and $5,000 (Full Speed) a month.
“From $2,500/mo* ... From $3,500/mo* ... From $5,000/mo*”
growlaw.co/pricing-seo · checked November 7, 2026
- [274]
FirmPilot’s pages do not describe AI agents that call, text or email a lead toward a booked meeting alongside the firm’s team.
Not publicly disclosed on the pages checked.
firmpilot.com/sitemap_index.xml · checked November 7, 2026
- [275]
FirmPilot’s pages do not describe an AI voice agent or AI call answering.
Not publicly disclosed on the pages checked.
firmpilot.com/sitemap_index.xml · checked November 7, 2026
- [276]
FirmPilot states it works with the firm’s intake team to learn which leads became opportunities or signed cases.
“We work closely with your intake team to determine which leads turned into real opportunities or signed cases.”
firmpilot.com/services/ppc · checked November 7, 2026
- [277]
FirmPilot states campaign landing pages filter unqualified users and lead quality is monitored through client feedback and offline conversion tracking.
“Each page is custom-built for its campaign to filter unqualified users. Lead quality is continually monitored through client feedback and offline conversion tracking.”
firmpilot.com/services/ppc · checked November 7, 2026
- [278]
FirmPilot’s pages do not describe call answering, live chat, booking, texting or follow-up with inquiries as a FirmPilot service.
Not publicly disclosed on the pages checked.
firmpilot.com/sitemap_index.xml · checked November 7, 2026
- [279]
FirmPilot states it integrates with the firm’s CRM and intake systems to connect marketing to retained clients.
“FirmPilot integrates with your CRM and intake systems to connect marketing performance directly to retained clients.”
firmpilot.com/practice-area/mid-to-large-law · checked November 7, 2026
- [280]
FirmPilot states it works with a wide range of CRM and intake systems and can assist with custom integrations.
“Yes, FirmPilot works with a wide range of CRM and intake systems. If needed, our technical team can assist with custom workflows or reporting integrations.”
firmpilot.com/services/seo · checked November 7, 2026
- [281]
FirmPilot’s pages do not describe a CRM, inbox or booking tool of its own.
Not publicly disclosed on the pages checked.
firmpilot.com/sitemap_index.xml · checked November 7, 2026
- [282]
FirmPilot states its dashboards track ROI in real time, with no monthly reports to wait on.
“Our no-nonsense dashboards let you easily track ROI and measure the impact of every dollar you’ve spent, all in real time. No spreadsheets. No waiting on monthly reports.”
firmpilot.com/services · checked November 7, 2026
- [283]
FirmPilot’s site doesn’t list an MCP server for connecting AI tools such as Claude or ChatGPT.
Not publicly disclosed on the pages checked.
firmpilot.com · checked November 8, 2026
- [284]
FirmPilot states a retained client can be traced back to the search that started it once the firm’s CRM or intake system is integrated.
“Integrate with your CRM or intake system and you can trace a retained client back to the exact search that started it.”
firmpilot.com/practice-area/solo-law-firms · checked November 7, 2026
- [285]
FirmPilot states it prepares the firm’s site and content for Generative Engine Optimization so the firm is cited by ChatGPT and Google AI Overviews.
“We prepare your website and content for Generative Engine Optimization (GEO), ensuring your firm is cited, quoted, and recommended by AI systems such as ChatGPT and Google’s AI Overviews.”
firmpilot.com/services/seo · checked November 7, 2026
- [286]
FirmPilot states its AI creates content for the firm’s practice areas, location and client needs, optimized for search and AI results.
“Optimized for search and AI results, FirmPilot’s AI creates content specific to your practice areas, location, and client needs.”
firmpilot.com/services/seo · checked November 7, 2026
- [287]
FirmPilot states its Competitive Blueprinting crawls competitor activity every 90 minutes.
“We crawl competitor activity every 90 minutes to map your marketing landscape, uncover untapped SEO, GEO, and ad opportunities, and keep you one step ahead.”
firmpilot.com/services · checked November 7, 2026
- [288]
FirmPilot states the dashboard shows lead volume, keyword rankings, ad performance and ROI indicators.
“Your dashboard includes clear metrics on lead volume, keyword rankings, ad performance, and ROI indicators.”
firmpilot.com/how-firmpilot-works · checked November 7, 2026
- [289]
FirmPilot publishes three plans, Lite at $4,250, Firm at $6,900 and Premium at $9,250 a month.
“Lite $4,250 per month ... Firm $6,900 per month ... Premium $9,250 per month”
firmpilot.com/pricing · checked November 7, 2026
- [290]
Each of FirmPilot’s three published plans shows a fixed monthly fee and a contact link in place of a feature list.
“Lite $4,250 per month Contact us to learn more”
firmpilot.com/pricing · checked November 8, 2026
- [291]
FirmPilot describes its pricing as flat monthly subscription fees.
“flat monthly subscription fees that allow firms to immediately reduce marketing overhead and the need for multiple vendors.”
firmpilot.com/pricing · checked November 7, 2026
- [292]
FirmPilot states it charges a flat monthly fee with no ad spend markup.
“FirmPilot charges a flat monthly fee with no ad spend markup.”
firmpilot.com/services · checked November 7, 2026
- [293]
FirmPilot publishes no list of what each plan includes, no setup or onboarding fee (or that there is none), no add-on prices and no statement that ad spend is billed separately.
Not publicly disclosed on the pages checked.
firmpilot.com/pricing · checked November 8, 2026
- [294]
FirmPilot’s pages do not describe AI credits, calling minutes or texts included in a plan.
Not publicly disclosed on the pages checked.
firmpilot.com/sitemap_index.xml · checked November 7, 2026
- [295]
FirmPilot’s stated contract options are a 6-month agreement or a 12-month commitment.
“You can start with a 6-month agreement or commit to 12 months for added savings.”
firmpilot.com/services/seo · checked November 8, 2026
- [296]
FirmPilot states clients start with a 6-month agreement or commit to 12 months for added savings.
“You can start with a 6-month agreement or commit to 12 months for added savings. Many clients begin at 6 months and extend once they see the results.”
firmpilot.com/services/seo · checked November 7, 2026
- [297]
FirmPilot’s pages do not state a month-to-month option, setup fees or cancellation notice terms.
Not publicly disclosed on the pages checked.
firmpilot.com/sitemap_index.xml · checked November 7, 2026
- [298]
FirmPilot states legal-specific AI agents optimize PPC bidding, targeting and ad creative automatically.
“We use legal-specific AI agents to automatically optimize bidding, targeting, and ad creative, ensuring your budget goes toward clicks that actually convert.”
firmpilot.com/services/ppc · checked November 7, 2026
- [299]
FirmPilot’s pages do not state who owns the ad accounts, content or data when an engagement ends, or what leaves with the firm.
Not publicly disclosed on the pages checked.
firmpilot.com/sitemap_index.xml · checked November 7, 2026
- [300]
Smith.ai’s AI Receptionist answers 24/7 and is described as answering, qualifying, booking and converting callers.
“Your 24/7 AI Receptionist for the whole intake journey. Answer, qualify, book, and convert.”
smith.ai/ai-receptionist · checked November 7, 2026
- [301]
The AI Receptionist is described as screening callers by matter type, booking into the case management system and following up.
“Screen every caller by matter type, book consults into your case management system, and follow up before any of your competitors.”
smith.ai/ai-receptionist · checked November 7, 2026
- [302]
Smith.ai states the AI Receptionist scores each lead against the firm’s criteria and routes high-potential prospects with context.
“The AI Receptionist scores each lead based on your criteria and routes high-potential prospects directly to appropriate sales team members with complete context.”
smith.ai/company/enterprise · checked November 7, 2026
- [303]
Smith.ai sells live-staffed website chat, with plans from $140 a month for 20 chats.
“Plans starting at $140 Per month 20 Chats per month”
smith.ai/chat · checked November 7, 2026
- [304]
Outreach campaigns are made by sales-trained agents using AI-driven workflows, with five calls per contact and multi-channel touchpoints.
“Our sales-trained agents engage, nurture & convert your leads with AI-driven workflows to maximize results. ... Five calls per contact with multi-channel engagement for added touchpoints.”
smith.ai/outreach-campaigns · checked November 7, 2026
- [305]
The AI Receptionist has a free tier of 25 live calls a month, every month.
“25 live calls / month, free every month”
smith.ai/ai-receptionist · checked November 7, 2026
- [306]
Quality Studio lets a firm set goals and run up to 50 simulated call scenarios a month for free before going live.
“Set your goals, run up to 50 simulated scenarios/month for free, and see exactly how your AI handles them before going live.”
smith.ai/ai-receptionist · checked November 7, 2026
- [307]
The AI Receptionist is month-to-month on self-serve plans, with live-agent involvement sold as a per-call add-on.
“Month-to-month, no contract on self-serve plans. Live agent involvement available as a per-call add-on on any plan.”
smith.ai/ai-receptionist · checked November 7, 2026
- [308]
The AI Receptionist is month-to-month with no long-term contract, and cancellation needs 30 days’ notice.
“AI Receptionist is a month-to-month service. ... If you ever cancel, we need 30 days' notice, and then you're done.”
smith.ai/pricing/ai-receptionist · checked November 7, 2026
- [309]
Calls on Virtual Receptionist plans are answered by a real person 24/7, guided in real time by Smith.ai’s AI.
“All calls on our Virtual Receptionist plans are answered by a real person, 24/7, guided in real time by proprietary AI”
smith.ai/receptionists · checked November 7, 2026
- [310]
Text and email follow-up is a $0.50 per-call add-on that sends one follow-up message after the call, based on the firm’s criteria.
“Text & email follow-up $0.50 Based on your criteria, we’ll send a follow-up message after the call.”
smith.ai/pricing/receptionists · checked November 7, 2026
- [311]
Conflict checks are a $0.50 per-call add-on in which receptionists check new leads for conflicts of interest.
“Conflict checks $0.50 Our receptionists can check new leads for conflicts of interest.”
smith.ai/pricing/receptionists · checked November 7, 2026
- [312]
Booking appointments on the firm’s calendar is a $1.50 per-call add-on on Virtual Receptionist plans.
“Book appointments $1.50 We’ll schedule meetings directly on your calendar.”
smith.ai/pricing/receptionists · checked November 7, 2026
- [313]
Smith.ai’s pages do not describe attribution that traces a signed client or case back to the ad or marketing source that produced the call.
Not publicly disclosed on the pages checked.
smith.ai · checked November 7, 2026
- [314]
Smith.ai integrates natively with Clio, MyCase, Lawmatics and Filevine.
“We integrate natively with Clio, MyCase, Lawmatics, Filevine”
smith.ai/receptionists · checked November 7, 2026
- [315]
Smith.ai adds new leads and post-call summary notes to the firm’s Clio Grow inbox after every call.
“Smith.ai Virtual Receptionists and AI Receptionist can add new leads and post-call summary notes to your Clio Grow Inbox instantly after every phone call.”
smith.ai/integrates-with/clio-grow · checked November 7, 2026
- [316]
Smith.ai’s pages describe pushing call data into the CRM the firm already uses and a Smith.ai call dashboard; they do not describe a CRM of Smith.ai’s own in which the firm works its leads.
Not publicly disclosed on the pages checked.
smith.ai · checked November 7, 2026
- [317]
The AI Receptionist dashboard shows call volume, appointments scheduled and AQI quality scores over time.
“See how your AI Receptionist is performing over time through call volume, appointments scheduled, AQI scores, and more.”
smith.ai/ai-receptionist · checked November 7, 2026
- [318]
Smith.ai’s site and help docs don’t list an MCP server for connecting AI tools such as Claude or ChatGPT.
Not publicly disclosed on the pages checked.
docs.smith.ai · checked November 8, 2026
- [319]
Inbound call tracking numbers are sold at $5 a month each for marketing campaigns.
“Inbound call tracking numbers $5.00 Get the most out of your marketing campaigns with tracking numbers.”
smith.ai/pricing/receptionists · checked November 7, 2026
- [320]
Smith.ai’s pages do not describe work on being found or cited in AI answers for the firm’s pages.
Not publicly disclosed on the pages checked.
smith.ai · checked November 7, 2026
- [321]
Smith.ai prices Hybrid, its AI and live-agent mix, from about $2.50 a call, with the rate depending on how many calls go to live agents.
“Smith.ai Hybrid starts at about $2.50 per call. Your price depends on how many of your calls go to live agents.”
smith.ai/pricing/hybrid-ai-human-receptionists · checked November 8, 2026
- [322]
Hybrid’s per-call rates are given as approximate figures, about $4.80 for a call that goes to a live agent and about $1.80 for one the AI keeps.
“New clients go to a live agent (about $4.80 per call); existing clients and all other calls stay with AI (about $1.80 per call).”
smith.ai/pricing/hybrid-ai-human-receptionists · checked November 8, 2026
- [323]
Smith.ai’s homepage gives per-call ranges for its three ways of answering, Hybrid about $2 to $5 a call.
“AI Receptionist runs about $1–2 per call, Virtual Receptionist about $6–10 per call, and Hybrid about $2–5 per call.”
smith.ai · checked November 8, 2026
- [324]
Virtual Receptionist plans are $300 a month for 30 calls, $810 for 90 calls and $2,100 for 300 calls, with per-call overage.
“30 calls $300 / month ... 90 calls $810 / month ... 300 calls $2,100 / month”
smith.ai/pricing/receptionists · checked November 7, 2026
- [325]
The AI Receptionist pricing page lists Free at $0 for 25 calls a month ($3.00 a call after), Pro at $150 a month ($2.00 a call) and Enterprise at $500 a month ($1.67 a call).
“$0 mo 25 calls/mo ($3.00/call after that) ... $150 /mo $2.00/call (~2–3 calls/day) ... $500 /mo $1.67/call (~10 calls/day)”
smith.ai/pricing/ai-receptionist · checked November 9, 2026
- [326]
Virtual Receptionist plans state no setup fees and no hidden fees.
“No setup fees No overseas agents No hidden fees No charge for spam”
smith.ai/pricing/receptionists · checked November 8, 2026
- [327]
The first CRM integration is free and each additional CRM costs $0.50 a call.
“($0.50/call per additional CRM)”
smith.ai/pricing/receptionists · checked November 8, 2026
- [328]
AI Receptionist plans state no setup fees and no contracts, and overages can be switched on or off.
“No setup fees, no contracts to sign Overages toggle on or off”
smith.ai/ai-receptionist · checked November 8, 2026
- [329]
The AI Receptionist pricing page states the per-call rate for calls over each plan’s quota.
“Extra per real call rate $3.00 $2.50 $2.30”
smith.ai/pricing/ai-receptionist · checked November 8, 2026
- [330]
Handing an AI Receptionist call to a live agent costs $3 extra.
“Human escalation $3 extra”
smith.ai · checked November 8, 2026
- [331]
Staffed website chat states no setup fees, no annual contracts and no hidden fees.
“No setup fees No annual contracts No hidden fees”
smith.ai/pricing/chat · checked November 8, 2026
- [332]
Virtual Receptionist plans are month-to-month, billed through the end of the current cycle on cancellation, with a 10% discount for a 12-month subscription.
“Smith is a month-to-month service. This means there aren't any long term contracts. ... We offer a 10% discount for subscribing for 12 months.”
smith.ai/pricing/receptionists · checked November 7, 2026
- [333]
Hybrid is month to month with no long-term contract, and cancelling takes 30 days’ notice.
“Hybrid is a month-to-month service with no long-term contract. To cancel, give us 30 days’ notice.”
smith.ai/pricing/hybrid-ai-human-receptionists · checked November 8, 2026
- [334]
Smith.ai’s terms offer receptionist plans and rates on a month-to-month subscription basis.
“Smith.ai offers “Receptionist Service Plans” and rates on a month-to-month subscription basis”
smith.ai/receptionists/terms · checked November 8, 2026
- [335]
The terms require cancellation at least 30 days before the end of the current cycle, or the next month is billed.
“Cancellation must be made at least thirty (30) days prior to the end of the current subscription cycle.”
smith.ai/receptionists/terms · checked November 8, 2026
- [336]
Long-term plans are an option, a prepaid 6-month, one-year or two-year commitment in exchange for a discount.
“By signing up for the annual plan, you agree to a 6-month, one year, or two year commitment, prepaid and non-refundable.”
smith.ai/receptionists/terms · checked November 8, 2026
- [337]
Chat has no cancellation fee; a firm finishes its prepaid month after 30 days’ notice.
“Is there a cancellation fee? No way. With no annual contract, when you cancel, you just finish out your current month”
smith.ai/pricing/chat · checked November 8, 2026
- [338]
Smith.ai’s Hybrid option has AI handle some call types and live agents the rest, with the firm choosing the mix.
“AI handles certain call types, and Smith.ai Live Agents handle the rest. You pick the mix.”
smith.ai/hybrid-ai-human-receptionists · checked November 7, 2026
- [339]
Smith.ai states callers will know they are speaking to AI, and greetings can introduce the service transparently.
“Yes. AI Receptionist uses a conversational voice, and businesses can customize greetings to introduce the service transparently and professionally.”
smith.ai/ai-receptionist · checked November 7, 2026
- [340]
Several Smith.ai blog posts state AI Receptionist plans start at $500 a month billed annually.
“Smith.ai's virtual receptionist plans start around $300/month, with AI receptionist plans starting at $500/month billed annually.”
smith.ai/blog/5-reasons-to-invest-in-an-answering-service-for-your-law-firm · checked November 9, 2026
- [341]
A Smith.ai blog post states virtual receptionist pricing starts at $285 a month, against $300 on the pricing page.
“Smith.ai's virtual receptionist pricing starts at $285/month for the live agent plan”
smith.ai/blog/lex-reception-alternative-law-firms · checked November 9, 2026
- [342]
LawLytics’ pages do not describe AI agents that call, text or follow up with a firm’s leads alongside its team.
Not publicly disclosed on the pages checked.
lawlytics.com · checked November 7, 2026
- [343]
LawLytics’ pages do not describe AI voice agents, a receptionist or call answering.
Not publicly disclosed on the pages checked.
lawlytics.com · checked November 7, 2026
- [344]
Every form submission on the site is logged as a lead, showing who reached out and from which page.
“Every form submission on your site is logged as a lead, so you can see who reached out and from which page.”
lawlytics.com/get-started · checked November 7, 2026
- [345]
LawLytics’ pages do not describe booking pages, scheduling or calendar sync.
Not publicly disclosed on the pages checked.
lawlytics.com · checked November 7, 2026
- [346]
LawLytics’ pages do not describe a CRM, lead scoring, or named integrations with practice management or intake software.
Not publicly disclosed on the pages checked.
lawlytics.com · checked November 7, 2026
- [347]
LawLytics’ site doesn’t list an MCP server for connecting AI tools such as Claude or ChatGPT.
Not publicly disclosed on the pages checked.
lawlytics.com · checked November 8, 2026
- [348]
LawLytics’ pages do not describe tracing a signed client or revenue to the marketing source that produced it.
Not publicly disclosed on the pages checked.
lawlytics.com · checked November 7, 2026
- [349]
Each page is built in a structure LawLytics says AI assistants such as ChatGPT can quote and cite.
“Each page is built in a structure that AI assistants like ChatGPT can quote and cite when someone asks about your practice.”
lawlytics.com/content · checked November 7, 2026
- [350]
Leads and reviews appear in the firm’s dashboard as they happen rather than in a monthly summary.
“Every lead and every review, visible in your dashboard the moment it happens, instead of summarized for you once a month.”
lawlytics.com/why-lawlytics · checked November 7, 2026
- [351]
Starter is $99 a month, month to month, with a move up to Growth available at any time.
“Starter is $99 a month, month to month, and you can move up to Growth at any time during your trial or after it.”
lawlytics.com/pricing · checked November 7, 2026
- [352]
Growth is $249 a month, billed annually, with up to 100 pages.
“Growth $ 249 /mo billed annually Up to 100 pages”
lawlytics.com/pricing · checked November 7, 2026
- [353]
Pro is $499 a month and Elite $1,249 a month, both billed annually, with up to 1,000 and 3,000 pages.
“Pro $ 499 /mo billed annually Up to 1,000 pages ... Elite $ 1249 /mo billed annually Up to 3,000 pages”
lawlytics.com/pricing · checked November 7, 2026
- [354]
Growth is $299 a month billed monthly, beside $249 a month billed annually.
“Growth $ 299 /mo billed monthly Up to 100 pages”
lawlytics.com/pricing · checked November 8, 2026
- [355]
Pro is $599 and Elite $1,499 a month billed monthly.
“Pro $ 599 /mo billed monthly Up to 1,000 pages ... Elite $ 1499 /mo billed monthly Up to 3,000 pages”
lawlytics.com/pricing · checked November 8, 2026
- [356]
Pro is open only to Legacy Members moving from Classic, and Elite is not yet open to any clients.
“Pro is open now only to Legacy Members moving from Classic, and Elite is not yet open to any clients”
lawlytics.com/pricing · checked November 7, 2026
- [357]
Importing an existing site starts at $449 outside the free window; a site the AI builds from scratch has no import fee.
“Outside that window, migrating an existing site starts at $449. A site your AI builds from scratch never has an import fee.”
lawlytics.com/pricing · checked November 7, 2026
- [358]
An import outside the free window is quoted per site before the fee is charged.
“We quote your specific site first, so you will know the exact number before the fee is charged.”
lawlytics.com/pricing · checked November 8, 2026
- [359]
When a firm’s AI credits run out, AI features stop until the next allocation unless it buys additional credits.
“when your AI Credits are used up, AI Features will be unavailable until your next allocation or until you purchase additional AI Credits”
lawlytics.com/terms · checked November 8, 2026
- [360]
LawLytics publishes no price for additional AI credits and no credit count for any plan.
Not publicly disclosed on the pages checked.
lawlytics.com/pricing lawlytics.com/get-started lawlytics.com/terms · checked November 8, 2026
- [361]
The plan comparison names each plan’s AI credit pool only as Standard, Expanded, Large or Largest; allocations are set in the firm’s account.
“AI credit allocations for each plan are set in your account, and annual plans include a larger allocation.”
lawlytics.com/pricing · checked November 8, 2026
- [362]
Monthly billing is month to month; annual billing saves two months.
“Billed month-to-month. Switch to annual to save two months.”
lawlytics.com/pricing · checked November 8, 2026
- [363]
Plans run month to month unless the firm chooses annual billing for the discount.
“Month to month unless you choose annual for the discount.”
lawlytics.com/get-started · checked November 8, 2026
- [364]
Monthly billing is month to month; annual billing is a one-year commitment with a larger AI credit allocation.
“Monthly billing runs month to month. Annual billing is a one-year commitment and comes with a larger AI credit allocation.”
lawlytics.com/pricing · checked November 7, 2026
- [365]
A firm may cancel its subscription at any time from the billing section of its account.
“You may cancel your Subscription at any time by initiating cancellation from the billing section of your account.”
lawlytics.com/terms · checked November 8, 2026
- [366]
To avoid the next charge a firm must cancel at least five business days before the end of its billing cycle, and prepaid fees are non-refundable.
“To avoid being charged for the next billing cycle, you must cancel at least five (5) business days before the end of your current billing cycle. ... All prepaid Fees are non-refundable”
lawlytics.com/terms · checked November 7, 2026
- [367]
LawLytics publishes no early-termination fee, cancellation fee or payment of a remaining term for monthly billing.
Not publicly disclosed on the pages checked.
lawlytics.com/pricing lawlytics.com/get-started lawlytics.com/terms lawlytics.com/agreement · checked November 8, 2026
- [368]
The AI plans the site’s pages from a library built for law firms and writes each page for the firm.
“It plans the pages from a library built for law firms, then writes each one for your firm.”
lawlytics.com/content · checked November 7, 2026
- [369]
Every AI change is shown as a redline before it goes live.
“Either way you see a redline first, showing exactly what is being added, changed, or cut, next to what is already there.”
lawlytics.com/product · checked November 7, 2026
- [370]
LawLytics’ Classic terms state it is a website platform and hosting service, not a marketing agency nor an SEO or pay-per-click advertising vendor.
“LawLytics is a website platform and hosting service; we are not a marketing agency nor a search engine optimization (“SEO”) or pay-per-click (“PPC”) advertising vendor.”
lawlytics.com/agreement · checked November 7, 2026
- [371]
Scorpion states each law firm client has a dedicated account manager and team who keep the firm updated.
“You’ll have a dedicated account manager and team to handle everything and keep you updated.”
scorpion.co/law-firms · checked November 7, 2026
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