Every AI action in Superpractice uses credits: agents following up your leads, drafted texts and emails, briefs, and assistant chats. Launch includes 2,500 credits, 100 calling minutes and 500 text segments a month; Momentum 15,000 credits, 250 minutes and 1,000 segments; and Scale 50,000 credits, 500 minutes and 2,000 segments. AI Voice Agents plans include 750 credits a month on Starter, 1,000 on Pro, and 1,500 on Scale; SEO + AIEO plans include 2,500 on Foundation, 15,000 on Authority, and 50,000 on Market Leader. Past that, extra credits are billed as you use them, calls are 5¢ a minute, and texts 3¢ a segment; phone numbers are $8 a month each. On website plans, credits are pay as you go. You can see exactly what your firm has used under Settings → Billing → Usage.
Is this really month-to-month? What's the catch?
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No catch. There is no annual contract, exit fee, or minimum term. You can cancel anytime, and we will wind down your campaigns cleanly.
How does Superpractice stay accountable?
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We earn your business every month. Instead of locking firms into long agency contracts, Superpractice is month-to-month and gives you full attribution, clear reporting, and visibility into where clients and revenue are coming from.
Can I move between Launch, Momentum, and Scale?
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Yes — any time, no penalty. As your firm grows or your ad spend scales, you can upgrade between plans at the start of the next billing cycle. Your campaigns, attribution data, and platform configuration carry over.
Is ad spend included in the price, or extra?
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Ad spend is separate and paid directly to the ad platforms (Google, Meta, LSAs, and OpenAI Ads). Our plan fee covers the platform, AI-powered campaign optimization, strategy, creative, and management — not the dollars you put behind ads. AI Voice Agents are sold separately. Launch and Momentum include management up to their stated ad spend ranges. Scale is $4,000/month plus 10% of ad spend over $10k.
How is this different from “an AI agency” or in-house ChatGPT?
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AI agencies use tools. Superpractice gives your firm a revenue intelligence system. We show exactly where every client and dollar of revenue came from, what your real ROI is, and what to optimize next. AI dashboards and intelligence tools turn that data into better campaigns, smarter follow-up, and clearer reporting. ChatGPT can write copy. It cannot run your revenue model.
We already work with a marketing agency. How do we transition?
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We migrate your active campaigns, configure attribution, and set up intake routing so nothing drops during the handoff. Most firms are fully live within 5 business days. Historical lead or attribution data imports and normalization are scoped separately based on the volume and source systems involved.
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