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Law Firm Website Design

Conversion-optimized law firm website design. AI-built websites designed to turn visitors into consultations—built and maintained automatically.

Your website is often the first impression potential clients have of your firm. Law firm website design isn't about aesthetics—it's about conversion. Every element should guide visitors toward one action: contacting your firm.

Most law firm websites fail this test. They're built by designers who prioritize visual flair over function, or by agencies who use the same template for every practice area. The result? Beautiful sites that don't generate leads.

Superpractice approaches website design differently. Our AI has analyzed thousands of high-performing legal websites to understand exactly what drives conversions in each practice area. Personal injury sites need different elements than family law. Criminal defense requires different trust signals than estate planning.

We build sites with conversion-first architecture: strategic placement of contact forms, click-to-call buttons optimized for mobile, trust badges and testimonials positioned where they influence decisions, and page structures that answer the questions potential clients actually have.

Speed matters too. 47% of users expect a page to load in 2 seconds or less, and every additional second costs you conversions. Our sites are built for performance, loading fast on any device.

Best of all, your site improves automatically. Our AI continuously tests headlines, layouts, and calls-to-action, implementing what works and discarding what doesn't. Your website gets better every month without you lifting a finger.

Powering innovative law firms

Back in Action
KSG
Lyfe Law
RLG
DM Law
CLI Vascular
LawTask
TPL
VL
BB Law
MDE
TEG
Amplify
New PIL
Guralnick
Palm Vascular Centers
Back in Action
KSG
Lyfe Law
RLG
DM Law
CLI Vascular
LawTask
TPL
VL
BB Law
MDE
TEG
Amplify
New PIL
Guralnick
Palm Vascular Centers
Grow

AI Marketing
That Actually Delivers.

Strategy. Campaigns. Optimization. Attribution. All powered by AI—and guided by human experts who know legal marketing inside and out.

Strategy Built On Data. Not Guesswork.

Our AI analyzes your market, competition, and opportunity. Then builds a complete marketing plan—and executes.

Favorite Kits
QuartzNow
Dusk12h ago
Mist2 days ago
Projected Growth+52%
Top CompetitorsLive
Anderson & SmithJustice PartnersSummit Legal
Recommended Budget$8k/mo
Platforms
Google AdsGoogle AdsMetaMetaGoogle LSAGoogle LSA
Opportunity Score87%

Know Before You Spend a Dime.

Our proprietary AI Focus Group tests your ads against simulated audiences before launch. High correlation with real response. Know what works before you pay.

AI Focus Group · Simulated audience
Ad A
73%
Trusted Injury Attorneys
Book a free case review today.
Ad BWinner
91%
Injury lawyers who actually call you back
Start your claim in minutes.
Predicted lift: +18%
Confidence: High

Optimization That Never Sleeps.

24/7 monitoring. Real-time bid adjustments. Automatic budget reallocation. Your campaigns improve every hour.

Real-time OptimizationsLive
Jan
Feb
Mar
Apr
May
Jun
Bid adjusted +12%
2m ago
Budget reallocated
8m ago
CPC reduced 8%
15m ago

From Ad Click To Retained Client.

Track every lead from first touch to closed case. Finally know your true cost per client—by channel, by practice area.

Attribution TimelineCost Per Client: $347
Google Meta Phone Retained
100% Attributed
Comparison

Fire your marketing agency.

We lead with an AI-first stack that drives attribution, optimization, and client acquisition end-to-end. Agencies dress up services as “AI-powered” without real proprietary tech behind them.

AI-first
Marketing agenciesLegacy
ROI tracking
Tracked from ad click to signed retainer—always visible.
"We’ll send you a clicks report and call it a day."
Costs
AI efficiency = lower overhead, more profit on your marketing investment
Paying for junior account managers to learn on your dime
Technology
AI-first stack: specialized AI agents, attribution, live optimization
Manual workflows, legacy tools, “AI-washed” reports
Optimization
AI optimizing 24/7 + expert human strategy—always-on tuning.
Checked when they remember; outdated playbooks, minimal AI assist.
Contracts
Month-to-month. Stay for the results, not the contract.
6-12 month locks. Stay because you have to, even if results underperform.
Results
Guaranteed in 4 weeks or money back*
Pay and hope.

*Performance guarantee applies to Superpractice plan only. Terms apply.

FAQs

Your questions answered

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