Law firm ROI tracking AI marketing background
Attorney
100,820+ leads generated

AI that does what
marketing agencies can't.

For law firms ready to grow. AI that runs campaigns, answers calls, and follows up—24/7. Better results, lower cost, no contracts.

AI dashboard for law firm client acquisition and ROI tracking

Powering innovative law firms

Back in Action
KSG
Lyfe Law
RLG
DM Law
CLI Vascular
LawTask
TPL
VL
BB Law
MDE
TEG
Amplify
New PIL
Guralnick
Palm Vascular Centers
Back in Action
KSG
Lyfe Law
RLG
DM Law
CLI Vascular
LawTask
TPL
VL
BB Law
MDE
TEG
Amplify
New PIL
Guralnick
Palm Vascular Centers

Law firm marketing is broken.

Agencies charge premium fees for part-time attention and underwhelming results. Reports show clicks and impressions—but never the answer to the only question that matters:What's my cost per signed client?

Follow-ups slip through the cracks, leads go radio silent. Opportunities vanish and growth stalls.

There's a better way.

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The Solution

AI That Runs.
Experts That Guide.

Your marketing never stops. Your data stays connected. Your strategy stays sharp. We make sure of it.

Grow

AI-powered client acquisition with strategic expertise in every decision.

AI Agents

Your always-on AI team handling calls, follow-ups, copy, and analysis.

AI Intelligence

Every metric across your entire operation, queryable in seconds.

Grow

AI Marketing
That Actually Delivers.

Strategy. Campaigns. Optimization. Attribution. All powered by AI—and guided by human experts who know legal marketing inside and out.

Strategy Built On Data. Not Guesswork.

Our AI analyzes your market, competition, and opportunity. Then builds a complete marketing plan—and executes.

Favorite Kits
QuartzNow
Dusk12h ago
Mist2 days ago
Projected Growth+52%
Top CompetitorsLive
Anderson & SmithJustice PartnersSummit Legal
Recommended Budget$8k/mo
Platforms
Google AdsGoogle AdsMetaMetaGoogle LSAGoogle LSA
Opportunity Score87%

Know Before You Spend a Dime.

Our proprietary AI Focus Group tests your ads against simulated audiences before launch. High correlation with real response. Know what works before you pay.

AI Focus Group · Simulated audience
Ad A
73%
Trusted Injury Attorneys
Book a free case review today.
Ad BWinner
91%
Injury lawyers who actually call you back
Start your claim in minutes.
Predicted lift: +18%
Confidence: High

Optimization That Never Sleeps.

24/7 monitoring. Real-time bid adjustments. Automatic budget reallocation. Your campaigns improve every hour.

Real-time OptimizationsLive
Jan
Feb
Mar
Apr
May
Jun
Bid adjusted +12%
2m ago
Budget reallocated
8m ago
CPC reduced 8%
15m ago

From Ad Click To Retained Client.

Track every lead from first touch to closed case. Finally know your true cost per client—by channel, by practice area.

Attribution TimelineCost Per Client: $347
Google Meta Phone Retained
100% Attributed
Agents

Your AI Team.
On Autopilot.

A growing team of highly specialized AI agents—handling calls, writing copy, analyzing data—with human oversight and support when you need it.

Inbound Voice AI Agents

Every call answered instantly. Natural conversation. Intelligent qualification. Seamless scheduling. 24/7—nights, weekends, holidays.

Outbound Voice AI Agents

Calling within 5 minutes increases contact rates by 8–100x. Your AI agents call instantly—triggered the moment a lead comes in. Launch reactivation campaigns to hundreds of cold leads at once.

Try it yourself
Get a Call From Our Agent
Enter your phone number and our AI agent will call you within seconds. Experience the future of lead follow-up.

Receive a live call from agent.

Try it yourself
Get a Call From Our Agent
Enter your phone number and our AI agent will call you within seconds. Experience the future of lead follow-up.

Receive a live call from agent.

Try it yourself
Get a Call From Our Agent
Enter your phone number and our AI agent will call you within seconds. Experience the future of lead follow-up.

Receive a live call from agent.

Your AI front of house team—powered by top models from OpenAI, Anthropic, Perplexity, and Gemini

Human Like Voice Agents

Answers calls 24/7, qualifies leads, books meetings

Performance Copywriter

Writes ads for Google, Meta, LinkedIn, and email

Data Analyst

Surfaces trends, heatmaps, and insights

Superintelligent Assistant

Real-time search and research

Gemini

Image Generation

Creates ad creatives, visuals, and graphics on demand

Campaign Optimization

Optimizes bids, budgets, and targeting in real-time

Intelligence

Every data point.
Queryable.

Marketing spend. Call volume. Lead attribution. Conversion rates. All connected. All searchable in plain English.

Background clouds for law firm AI intelligence and ROI tracking
Comparison

Fire your marketing agency.

We lead with an AI-first stack that drives attribution, optimization, and client acquisition end-to-end. Agencies dress up services as “AI-powered” without real proprietary tech behind them.

AI-first
Marketing agenciesLegacy
ROI tracking
Tracked from ad click to signed retainer—always visible.
"We’ll send you a clicks report and call it a day."
Costs
AI efficiency = lower overhead, more profit on your marketing investment
Paying for junior account managers to learn on your dime
Technology
AI-first stack: specialized AI agents, attribution, live optimization
Manual workflows, legacy tools, “AI-washed” reports
Optimization
AI optimizing 24/7 + expert human strategy—always-on tuning.
Checked when they remember; outdated playbooks, minimal AI assist.
Contracts
Month-to-month. Stay for the results, not the contract.
6-12 month locks. Stay because you have to, even if results underperform.
Results
Guaranteed in 4 weeks or money back*
Pay and hope.

*Performance guarantee applies to Superpractice plan only. Terms apply.

Building the future
of law firm growth

One platform. Ads, agents, strategy, attribution, optimization.
Everything law firms need to grow—nothing they don't.

0+

New client opportunities delivered for our clients.

$0+

Attributed revenue generated for law firms using Superpractice.

Integrate or replace

Plug into almost any software law firms use today—or run Superpractice as your all-in-one front-of-house stack. We connect to CRMs, call tracking, scheduling, intake, billing, and more.

FAQs

Your questions answered

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